16 Cities
20 Teams
1 Movement
The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).
Fresh Video
Team Tweets
bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb
jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement
samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.
agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!
oprettyboy1
New Live From Sour Apple starring @MusicGenie http://bit.ly/ckwoK9 #fiestamovement
bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement
JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!
mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
Events
MacGruber for Free! Also the music video we made for “The Young Friends”
87 people are going!
Learn More & RSVP- Movement Stats
- 9585 Agent Checkins
- 3525 Team Followers
- 4064 Agent Tweets
Movement Highlights: Team Phoenix
Mission Two - The Concert
Three amazing bands. One awesome show. Comes see What Laura Says Thinks and Feels, Black Carl, and Courdek perform live on May 1st at the Rhythm Room.
Learn More & RSVPMovement Highlights: Team Chicago
Team John and Aaron’s SubT Fiesta
We are organizing a concert featuring some great Chicago music at a great Chicago venue. Check out the details in our events.
Learn More & DiscussMovement Highlights: Team Chicago
Gulf Coast BBQ
We will be streaming a live grilling show, wit ha celebrity chef. During which, we will be giving away an iPad and gift cards to benefit the Audubon Society and Gulf Coast oil cleanup.
Learn More & RSVPMovement Highlights: Team Chicago
Gulf Coast BBQ
We have to create a design for a Roxy T-Shirt and put on a killer online event.
Learn More & DiscussMovement Highlights: Team NYC
Movement Highlights: Team Sea
Out For Ink Online Event
This online event is in conjunction with Mission 3, the ROXY x SOTA Gear collaboration, we are showcasing the other local artists we considered along with featured artist Tiffany Ta, this collaboration will be…more permanent.
Learn More & RSVPMovement Highlights: Team ATL
“X Marks The Spot” - Atlanta Mural Reveal Celebration
Join Jana Hicks and Satchel Jester, Team ATL, as they celebrate the completion and reveal of the “X Marks The Spot” Mural, celebrating ten of their favorite places in the City of Atlanta.
Learn More & RSVPMovement Highlights: Team Los Angeles
Movement Highlights: Team Dallas
Free Screening of Spring Fiesta & Get Him to the Greek!
Premiering our short film, Spring Fiesta alongside Get Him to the Greek!
Learn More & RSVPMovement Highlights: Team Miami
Flash Mission #1- Car Graphics
So originally we were suppose to pick out graphic for the sides of our car, we checked out the stock
Learn More & DiscussMovement Highlights: Team Los Angeles
EPIC FIESTA - THE DREAM - MISSION #2 CONCERT
EPIC FIESTA - THE DREAM - BE THERE!
Learn More & DiscussMovement Highlights: Team Dallas
The Surf’s Up for Mission 3!
For this mission, Team Dallas is working with Roxy and the Fiesta Movement to bring a feeling of the beach to our lovely landlocked Dallas, Texas! The surf’s up at White Rock Lake, in Deep Ellum and at the Dallas Arts District. Plus, we’ll be hanging ten for our mission at awesome places across the city, and where we go is all up to you!
Intrigued? Interested? Check out our event, RSVP and leave us a comment!
Learn More & DiscussMovement Highlights: Team LA
Los Angeles - Acoustic Spotlight
Los Angeles is a city of Rock and Roll - but it also has some amazing hidden gems. We’re gathering together some amazing acoustic acts to Rock on the Roxx and take over the internet.
Learn More & DiscussMovement Highlights: Team Houston
We will ROCK you.
We’re on the lookout for Houston’s best musical talent and we’re going to give them a sweet prize package + national recognition. We’re hosting a Battle of the Bands and you are invited to help us find the BEST band in Houston & give them the crown.
Learn More & DiscussMovement Highlights: Team Miami
Movement Highlights: Team Chitown
The DNA of the Chi
This event is going to be CRAZY. NOT to mention very very very FREEEEEEEE!!!!!! So come party with the stars and we do have a couple of secret celebes that will be in the building. You wanna be down then heres what you do.Help us win this mission!:
1) “Check In” on Foursquare, which is a new way to find new places in your city, like this MURAL
2) Text “GoPre” or EPre to 44144 and ‘opt’ to receive text updates or email updates. Don’t worry, “No Spamo”
3) RSVP to our event. It’s going to be a huge party once the mural is finished.
Learn More & RSVP
Movement Highlights: Team NYC
MONDO BIKINI TIME! AKA Keren makes a roxy design
Making a super hawaii design for Roxy apparel!
Learn More & DiscussMovement Highlights: Team Philly
ULTRA SPECIAL HAVING HEART SUPER CONTEST
HAVING HEART means being determined and focused. It doesn’t mean you always win. It means you DO YOUR THING and enjoy the ride. WIN A MEGA-PRIZE!
Learn More & RSVPMovement Highlights: Team LA
VK Lynne headlines Acoustic Thursday On the Roxx!
An acoustic night with VK Lynne at On The Rox!
Free music
Free Drink
and tons of fun
“VK Lynne is a name to travel and be famous…” ~Eat This Music
Learn More & RSVPMovement Highlights: Team Sea
Ironman 2 and SOTA Film Screening
A free screening of the short film we created with Stephan Gray and PSMOOV on the music—right before Ironman 2 at Pacific Place June 2nd!
Learn More & RSVPMovement Highlights: Team Denver
Fiesta Down Town at Mix Music Lounge
Come down to Mix Music Lounge on April 9th and join Team Denver for our first event. Help us kick it off right by RSVP’ing. We will have some prizes, art and some incredible live music.
Learn More & RSVPMovement Highlights: Team Detroit
DET WALL
We get to pick the top 10 places that we feel YOU need to get to in this bold city of ours.. and then put it on a wall somewhere!
Learn More & DiscussMovement Highlights: Team Miami
Movement Highlights: Team SD
Movement Highlights: Team Sea
SOTA Album Listening Party @ Capitol Club
This is our first Fiesta Movement event, its a Listening Party for State Of The Artist’s new album, SeattleCaliFragilisticExtraHellaDopeness…
Learn More & RSVPAbout the Movement
For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.
Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.























