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Ford Fiesta

16 Cities
20 Teams

1 Movement

The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).

Fresh Video

Live From Sour Apple Season 2 Ep-2 Slim

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Missions

LAX Fully Loaded Screening

Fully Loaded Screening

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PHX Mission Four - Car with Big Ego makes Short Film

Mission Four - Car with Big Ego makes Short Film

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Team Tweets

bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb

jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement

samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.

agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!

bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement

JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!

mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

Events

Ill Style Heroes Online Event
Ill Style Heroes Online Event
361 people are going!
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Fiesta + Roxy + Tocayo // May 24th @ Super El Camino
Fiesta + Roxy + Tocayo // May 24th @ Super El Camino
165 people are going!
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  • Movement Stats
  • 9585 Agent Checkins
  • 3525 Team Followers
  • 4064 Agent Tweets
Fiesta has arrived!
Build and Price It Now
Movement Highlights: Team SF
SFO Mission #4: The Traffic Gods (short film)
Mission #4: The Traffic Gods (short film)

After 2 days of filming, 2 weeks of editing, our 5 min short film is finished!

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Movement Highlights: Team Houston
HOU Battle of the Bands - Houston Edition
Battle of the Bands - Houston Edition

We searched high and low for Houston’s best musical talent. And now they will battle it out in a live concert showcase for the crown. The grand prize, an awesome local prize package + if Team Houston wins Mission 2 of the Fiesta Movement, the show of a lifetime on stage at Bonnaroo this summer!

Your RSVPs are important in helping us send a hometown band to Bonnaroo folks + sometime between April 13 - May 3 please send 1 text to 44144 with the word “ROCKSTAR” to cast your vote for Houston to win.

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Movement Highlights: Team LA
LAX Roxy Clothing Design
Roxy Clothing Design

Teaming up with Ford is giving us the chance to design for Quicksilver’s Women’s line Roxy Apparel!

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Movement Highlights: Team LA
Movement Highlights: Team Brklyn
NYC Double Take/Double Feature -Fiesta Finale
Double Take/Double Feature -Fiesta Finale

Team Brooklyn is wrapping up the Fiesta Movement with a double feature at the E-Walk in Times Square

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Movement Highlights: Team Miami
MIA LOMBRIES FILM - MISSION 4 - WATCH HERE
LOMBRIES FILM - MISSION 4 - WATCH HERE

Lombriz- (noun) Vulgar or common Spanish term for worm.

Gusano- (noun) Proper Spanish term for worm. Also used as a slur against Cubans who fled the island after the communist revolution in 1959.

Lombries- (noun) Colloquial term given to hosts infected with the parasitic, mind-controlling worms in the outbreak of 2011. The term is specific to the Miami region, blending “Lombriz” with the term “Zombies,” even though hosts are not zombies nor undead.

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Movement Highlights: Team Chitown
ORD The Big Picture mission
The Big Picture mission

Its Finally that Time we have Finished Our Movie “The Big Picture”. We want you to come and join in the Premiere. Did i mention its free? It is. See you on June 8, @ 7:15pm.
Where:Kerasotes ShowPlace ICON
150 West Roosevelt Road
Chicago, IL 60605

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Movement Highlights: Team Denver
DEN Ill Style Heroes Online Event
Ill Style Heroes Online Event

Team Denver’s third mission had us creating a design for the Roxy Clothing line.  So we thought, for our online party, why let you follow Team Denver around for a couple of days and see some of the stuff we get into.  Sunday, May 23rd we will kick things off at Hades bar and grill and go through to Monday. RSVP and check out the full event for more details.

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Movement Highlights: Team Orlando
MCO Some of the many places in Orlando Mark and Dan love
Some of the many places in Orlando Mark and Dan love

We get to choose the 10 must visit places in Orlando and let the world know about them.

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Movement Highlights: Team Brklyn
NYC Concert at Webster Hall
Concert at Webster Hall

Concert at Webster Hall featuring Mike Del Rio with Sophie Dupin and Charlie Tippie FREE

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Movement Highlights: Team SD
SAN Joel P West & The Tree Ring
Joel P West & The Tree Ring

Team SD taps Joel P West for Mission #2

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Movement Highlights: Team Philadelphia
PHL Free Private Prince of Persia Screening & World Premiere of Fiesta Day!
Free Private Prince of Persia Screening & World Premiere of Fiesta Day!

Join Geekadelphia and the cast and crew of Fiesta Day for the world premiere of their film on the big screen followed up by Prince of Persia!

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Movement Highlights: Team Los Angeles
LAX Mission #2 Update + More!
Mission #2 Update + More!

Team Los Angeles Mission #2 Update + More!

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Movement Highlights: Team Phoenix
PHX Mission One - Phoenix’s Hottest Spots
Mission One - Phoenix’s Hottest Spots

There are a variety of words that people use to describe the Phoenix-metro area, most of which begin with ‘hot’, but for those of us that live here, ‘community’ comes up time and time again. We are creating a mural that will celebrate ten places that we feel are bright spots in this community.

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Movement Highlights: Team SD
SAN A Field Guide To San Diego // Reception & Party @ Bar Basic
A Field Guide To San Diego // Reception & Party @ Bar Basic

Team San Diego to spend Ford Motor Company’s money for huge party in celebration of community + creativity.

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Movement Highlights: Team ATL
ATL Painting the Town!
Painting the Town!

Team ATL will “Paint the Town” by illustrating and featuring a colorful and interactive map of our ten favorite places throughout the city.

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Movement Highlights: Team Detroit
DTW End of Mission One Blowout
End of Mission One Blowout

To close out the first mission, we’re throwing a sweet party at the Cass Cafe with live music, drinks, food, and more.

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Movement Highlights: Team Philadelphia
PHL Free Concert @ The Piazza at Schmidt’s
Free Concert @ The Piazza at Schmidt’s

We’re hosting a FREE, ALL-AGES, AWESOME Concert at Northern Liberties’ Piazza at Schmidt’s! 
Not only is it FREE, but we’re also giving away an Apple iPad WiFi 16gb for FREE to one of the lucky people that RSVP on THIS PAGE by 11:59pm on Monday, May 3rd.


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Movement Highlights: Team Orlando
MCO The Great Fiesta
The Great Fiesta

For our last mission a local film maker gets a budget to make his own movie.

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Movement Highlights: Team SD
Movement Highlights: Team Orlando
MCO Mission #2: A Lil’ Downtown Mixer
Mission #2: A Lil’ Downtown Mixer

We’re co-hosting a free mixer May 1, 2010 8-11pm at Blank Space* in downtown Orlando. Musical performance by a special guest, free drinks and light snacks.

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Movement Highlights: Team Philly
PHL Free All Ages Show: Sharon Van Etten, Twin Sister & Reading Rainbow
Free All Ages Show: Sharon Van Etten, Twin Sister & Reading Rainbow

Weathervane Music and Team Philly team up for an All Ages Show at AKA Records. First 100 RSVPs get a $10 AKA Records Gift certificate.

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Movement Highlights: Team Brklyn
NYC Roxy Mission 3 Update!
Roxy Mission 3 Update!

For Mission 3 FiestaNYC will be teaming up with ROXY and to celebrate we are taking you out!

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Movement Highlights: Team Detroit
DTW FREE SHOW at the CROFOOT
FREE SHOW at the CROFOOT

For the second mission, we’re setting up a FREE show with some amazing artists at The Crofoot Ballroom in Pontiac, Michigan.

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Movement Highlights: Team Denver
DEN YNIG’s Film Premier followed by Iron Man 2
YNIG’s Film Premier followed by Iron Man 2

Come watch the premier of Team Denver’s short film based on the inspiration of Your Name in Graffiti and featuring the Ford Fiesta. Come for the premier and stay for Iron Man 2.  This is a Free Event, but space is limeted so RSVP today!

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About the Movement

For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.

Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.

Keep Reading

Participants will be given the use of a Ford Fiesta with gas paid over the program period.
Team members will compete for prizes with varying dollar amounts and all will have an equal chance to win a Ford Fiesta.