16 Cities
20 Teams
1 Movement
The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).
Fresh Video
Missions
Free All Ages Show: Sharon Van Etten, Twin Sister & Reading Rainbow
View Mission
Roxy’s New Digs
View MissionTeam Tweets
bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb
jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement
samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.
agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!
oprettyboy1
New Live From Sour Apple starring @MusicGenie http://bit.ly/ckwoK9 #fiestamovement
bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement
JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!
mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
Events
MacGruber for Free! Also the music video we made for “The Young Friends”
87 people are going!
Learn More & RSVP
A Field Guide To San Diego // Reception & Party @ Bar Basic
1000 people are going!
Learn More & RSVP- Movement Stats
- 9577 Agent Checkins
- 3525 Team Followers
- 4064 Agent Tweets
Movement Highlights: Team LA
World premiere of “Fully Loaded” & free screening of “Get Him to the Greek”
Come see the world premiere of ‘Fully Loaded’ &
Stick around for a free screening of ‘Get him to the Greek’
Movement Highlights: Team Miami
Movement Highlights: Team Orlando
The Great Fiesta Movie Premiere
For Mission 4 we partnered with a local film director to make a short film inspired by the 2011 Ford Fiesta
Learn More & RSVPMovement Highlights: Team SD
Movie premiere of “This is Charlotte King”
Celebrate the worldwide premiere of our short film, “This is Charlotte King”
Learn More & RSVPMovement Highlights: Team Chicago
Team John and Aaron Preset: the premiere of COUSINS - a film by Mike Finch
The big screen premier of COUSINS - a film by Mike Finch. Written by Mike Finch, Aaron Enequist-Leiker, and John Preskitt.
Learn More & RSVPMovement Highlights: Team Dallas
Hanging Ten in the Big D!
Help Team Dallas build their own Dallas adventure as they hang ten with Roxy and the Fiesta Movement all around the Big D!
Learn More & RSVPMovement Highlights: Team SF
Mission #2: THE FRAIL (SF band)
Support The Frail, as the band to represent SF at the special show at Mezzanine on 5/7.
Learn More & DiscussMovement Highlights: Team Chicago
Gulf Coast BBQ
We have to create a design for a Roxy T-Shirt and put on a killer online event.
Learn More & DiscussMovement Highlights: Team Los Angeles
Movement Highlights: Team Boston
$400 Cash Giveaway!
Jon & Jory made a short film! To celebrate, we’re giving away $400 of Ford’s money!
Learn More & RSVPMovement Highlights: Team Detroit
DET WALL
We get to pick the top 10 places that we feel YOU need to get to in this bold city of ours.. and then put it on a wall somewhere!
Learn More & DiscussMovement Highlights: Team LA
LA Mural Wall
LA is a city filled with Culture and sub culture. We will be gathering several of the cities underground artists to create awareness to 10 special spots we love in a giant wall Mural.
Learn More & DiscussMovement Highlights: Team Chicago
Team John and Aaron’s SubT Fiesta
We are organizing a concert featuring some great Chicago music at a great Chicago venue. Check out the details in our events.
Learn More & DiscussMovement Highlights: Team Sea
Out For Ink Online Event
This online event is in conjunction with Mission 3, the ROXY x SOTA Gear collaboration, we are showcasing the other local artists we considered along with featured artist Tiffany Ta, this collaboration will be…more permanent.
Learn More & RSVPMovement Highlights: Team Sea
SOTA Album Listening Party @ Capitol Club
This is our first Fiesta Movement event, its a Listening Party for State Of The Artist’s new album, SeattleCaliFragilisticExtraHellaDopeness…
Learn More & RSVPMovement Highlights: Team Chitown
Movement Highlights: Team NYC
Movement Highlights: Team LA
Roxy Clothing Design
Teaming up with Ford is giving us the chance to design for Quicksilver’s Women’s line Roxy Apparel!
Learn More & DiscussMovement Highlights: Team Detroit
Fiesta Detroit at BLED FEST 2010
We’re doing something a little different for this event by taking our Fiesta out to BLED FEST in Howell and hanging out with everyone there. We’ll be streaming this event live over the web!
Learn More & RSVPMovement Highlights: Team SD
We are totally hiring these guys. It’s gonna be seriously rad.
Details announced for Team SD’s 1st Mission!
Learn More & DiscussMovement Highlights: Team Philadelphia
Geekadelphia Mural Launch Party!
Join Tim, Mikey and the rest of Geekadelphia at North Bowl Lounge ‘n Lanes as they celebrate their first Fiesta Movement mission!
Learn More & RSVPMovement Highlights: Team Chitown
The Big Picture mission
Its Finally that Time we have Finished Our Movie “The Big Picture”. We want you to come and join in the Premiere. Did i mention its free? It is. See you on June 8, @ 7:15pm.
Where:Kerasotes ShowPlace ICON
150 West Roosevelt Road
Chicago, IL 60605
Movement Highlights: Team Miami
MIA MURAL-Colada anyone?
10 hotspots that make up our MIA and represent Miami’s melting pot culture and talent.
Learn More & DiscussMovement Highlights: Team NYC
MONDO BIKINI TIME! AKA Keren makes a roxy design
Making a super hawaii design for Roxy apparel!
Learn More & DiscussMovement Highlights: Team Houston
ZENFILM presents “Pause” - a short film
For our final mission, we teamed up with local film co. Zenfilm to create a short film titled “Pause” and you’re invited to the premiere June 8th at Edwards Greenway Palace. Plus, it’s followed by a free screening of “Get Him to the Greek.” Details & RSVP by clicking the link below.
Also, please support our team & text “ZENFILM” to 44144. It’ll help us win a Hollywood premiere of our film + we’re “this” close to winning a FREE car for local non-profit Noah’s Kitchen!
Learn More & DiscussAbout the Movement
For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.
Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.