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Ford Fiesta

16 Cities
20 Teams

1 Movement

The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).

Fresh Video

Live From Sour Apple Season 2 Ep-2 Slim

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Missions

DTW DET WALL

DET WALL

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BOS A Fiesta Film

A Fiesta Film

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Team Tweets

bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb

jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement

samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.

agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!

bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement

JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!

mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

Events

Top Secret
Top Secret
81 people are going!
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Dallas Mural Launch Party at Arcade Bar (Lakewood Theater)
Dallas Mural Launch Party at Arcade Bar (Lakewood Theater)
871 people are going!
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  • Movement Stats
  • 9585 Agent Checkins
  • 3525 Team Followers
  • 4064 Agent Tweets
Fiesta has arrived!
Build and Price It Now
Movement Highlights: Team SD
SAN This is Charlotte King
This is Charlotte King

Ford asked us to create a short film that depicted the personality of the Fiesta.

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Movement Highlights: Team SD
SAN Joel P West & The Tree Ring
Joel P West & The Tree Ring

Team SD taps Joel P West for Mission #2

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Movement Highlights: Team Philly
PHL Free All Ages Show: Sharon Van Etten, Twin Sister & Reading Rainbow
Free All Ages Show: Sharon Van Etten, Twin Sister & Reading Rainbow

Weathervane Music and Team Philly team up for an All Ages Show at AKA Records. First 100 RSVPs get a $10 AKA Records Gift certificate.

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Movement Highlights: Team Philadelphia
PHL Movement & Motion: One Night Art Show @ Brave New Worlds
Movement & Motion: One Night Art Show @ Brave New Worlds

We’d like to announce the event for Mission 3 of Philadelphia’s Fiesta Movement! This one will be a low-key, one-night-only art show in the lobby of Brave New Worlds on Friday, May 21st.

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Movement Highlights: Team Los Angeles
LAX **UPDATED** 10 AMAZING PLACES IN LOS ANGELES - MUST SEE ***
**UPDATED** 10 AMAZING PLACES IN LOS ANGELES - MUST SEE ***

Choose ten locations in Los Angeles that world should know about. Then create a design for a mural that will be placed in Los Angeles highlighting the locations so people seeing the mural can visit the locations.

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Movement Highlights: Team Boston
BOS $400 Cash Giveaway!
$400 Cash Giveaway!

Jon & Jory made a short film! To celebrate, we’re giving away $400 of Ford’s money!

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Movement Highlights: Team Phoenix
PHX Mission One - Phoenix’s Hottest Spots
Mission One - Phoenix’s Hottest Spots

There are a variety of words that people use to describe the Phoenix-metro area, most of which begin with ‘hot’, but for those of us that live here, ‘community’ comes up time and time again. We are creating a mural that will celebrate ten places that we feel are bright spots in this community.

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Movement Highlights: Team LA
LAX Fully Loaded Screening
Movement Highlights: Team Orlando
MCO TheDailyCity.com Mobile Art Show: Parking Space Takeover Featuring the Ford Fiesta
TheDailyCity.com Mobile Art Show: Parking Space Takeover Featuring the Ford Fiesta

As a part of Third Thursday we’re taking over a parking space with the Ford Fiesta and creating a park!!!

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Movement Highlights: Team Orlando
MCO Some of the many places in Orlando Mark and Dan love
Some of the many places in Orlando Mark and Dan love

We get to choose the 10 must visit places in Orlando and let the world know about them.

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Movement Highlights: Team Philadelphia
PHL Geekadelphia Mural Launch Party!
Geekadelphia Mural Launch Party!

Join Tim, Mikey and the rest of Geekadelphia at North Bowl Lounge ‘n Lanes as they celebrate their first Fiesta Movement mission!

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Movement Highlights: Team Chitown
ORD The Big Picture
The Big Picture

Its Finally that Time we have Finished Our Movie “The Big Picture”. We want you to come and join in the Premiere. Did i mention its free? It is.
Stay and get free Food and Free showing of Iron Man 2.
Seats are limited so its a 1st come 1st serve Basis. You will not be Admitted without RSVP so do it Now.
See you on June 8, @ 7:15pm.

Where:Kerasotes ShowPlace ICON

150 West Roosevelt Road

Chicago, IL 60605

Help Us by Texting “LAAP” to 44144 thanks Guys.

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Movement Highlights: Team Sea
SEA SOTA Designs ROXY Gear
SOTA Designs ROXY Gear

Ford Fiesta’s Team SOTA is collaborating with Roxy to design some apparel. We have a t-shirt, hat, tote bag scheme that represents the energy and vivacity of Roxy and the calm, cool of Seattle/SOTA…The SeaCal vibe is epitomized in this collection of designer wear for young women around the world.

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Movement Highlights: Team Denver
DEN Mission 3: Design A Roxy Kit
Mission 3: Design A Roxy Kit

Design a limited edition design for the Roxy Clothing line that will be released with the New Ford Fiesta. 

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Movement Highlights: Team Los Angeles
LAX “La Lucid” Short film premiere Santa Monica theater 7 AMC
“La Lucid” Short film premiere Santa Monica theater 7 AMC

Our short film with the 2011 Ford Fiesta playing for 5 minutes before the movie Iron Man 2 on the big screen. Please read the info below for more details.

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Movement Highlights: Team Detroit
DTW Fiesta Detroit at BLED FEST 2010
Fiesta Detroit at BLED FEST 2010

We’re doing something a little different for this event by taking our Fiesta out to BLED FEST in Howell and hanging out with everyone there.  We’ll be streaming this event live over the web!

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Movement Highlights: Team Brklyn
NYC FiestaNYC Crawl
FiestaNYC Crawl

We are taking you out to our fav places in NYC all day long! TOMORROW!!!

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Movement Highlights: Team Boston
BOS Boston’s Music
Boston’s Music

In this mission, Ford has tasked our brave heroes Jon and Jory with discovering and promoting some of their favorite local bands from the Boston area!

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Movement Highlights: Team SD
SAN Fiesta + Roxy + Tocayo
Fiesta + Roxy + Tocayo

Team SD collaborates with Roxy Team Rider Kassia Meador, and Cuban-born illustrator Juan Marante (aka “Tocayo”)

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Movement Highlights: Team Los Angeles
LAX EPIC FIESTA - THE DREAM
EPIC FIESTA - THE DREAM

EPIC FIESTA - THE DREAM - BE THERE!

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Movement Highlights: Team Miami
MIA LOMBRIES FILM - MISSION 4 - WATCH HERE
LOMBRIES FILM - MISSION 4 - WATCH HERE

Lombriz- (noun) Vulgar or common Spanish term for worm.

Gusano- (noun) Proper Spanish term for worm. Also used as a slur against Cubans who fled the island after the communist revolution in 1959.

Lombries- (noun) Colloquial term given to hosts infected with the parasitic, mind-controlling worms in the outbreak of 2011. The term is specific to the Miami region, blending “Lombriz” with the term “Zombies,” even though hosts are not zombies nor undead.

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Movement Highlights: Team Detroit
DTW SHORT FILM
SHORT FILM

Mission 4 means we got to make our own short film, featuring our little green buddy.  Come out on June 9th to see the premiere!

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Movement Highlights: Team Chicago
ORD Mission #1 - Chicago Top 10 Mural
Mission #1 - Chicago Top 10 Mural

Team John Aaron is gonna scour our collective people and unearth a brilliant muralist to depict 10 spots you gotta check out in Chicago. Keep your eyes open for someone drawing on the side of the building.  It may just be our doing.
Once the mural is finished we are gonna put on a crazy great party to cap off our first mission!

To help us win this mission,
1) “Check In” on Foursquare, which is a new way to find new places in your city, like this MURAL!
2) Text “tagger” to 44144 and ‘opt’ to receive text updates or email updates. Don’t worry, it’s not a spammie thing.
3) RSVP to our event. It’s going to be a huge party once the mural is finished.

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Movement Highlights: Team Brklyn
NYC The Places and Faces of Brooklyn
The Places and Faces of Brooklyn

Places & Faces of Brooklyn Party is coming up!

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Movement Highlights: Team Boston
BOS $300 Cash And A Live Show!
$300 Cash And A Live Show!

Jon & Jory have designed some sweet new apparel for Roxy - and are unveiling their sexy new design concepts in a special live show on Sunday, May 30th.

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About the Movement

For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.

Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.

Keep Reading

Participants will be given the use of a Ford Fiesta with gas paid over the program period.
Team members will compete for prizes with varying dollar amounts and all will have an equal chance to win a Ford Fiesta.