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Ford Fiesta

16 Cities
20 Teams

1 Movement

The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).

Fresh Video

Live From Sour Apple Season 2 Ep-2 Slim

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Missions

SFO Mission #3: Drive to Inspire (designing for Roxy)

Mission #3: Drive to Inspire (designing for Roxy)

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MCO Some of the many places in Orlando Mark and Dan love

Some of the many places in Orlando Mark and Dan love

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Team Tweets

bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb

jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement

samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.

agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!

bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement

JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!

mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

Events

SHORT FILM SCREENING
SHORT FILM SCREENING
174 people are going!
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A Field Guide To San Diego // Reception & Party @ Bar Basic
A Field Guide To San Diego // Reception & Party @ Bar Basic
1000 people are going!
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  • Movement Stats
  • 9585 Agent Checkins
  • 3525 Team Followers
  • 4064 Agent Tweets
Fiesta has arrived!
Build and Price It Now
Movement Highlights: Team Sea
SEA Iron Man 2 x SOTA Short Film
Iron Man 2 x SOTA Short Film

Catch the premiere of “Monday - Friday,” a short film by director Stephan Grey about five roommates who share the Fiesta! it will be playing before Ironman 2, RSVP for free entry!

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Movement Highlights: Team Houston
HOU VIVA Houston Party (or shall we call it a “Fiesta!”)
VIVA Houston Party (or shall we call it a “Fiesta!”)

Please join us for a launch party at the new Saint Arnold Brewery to celebrate the creation of our VIVA Houston! community mural & meet the 10 featured local businesses on the map! Ole! You must RSVP & be on the list to attend.

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Movement Highlights: Team Chicago
ORD Team John and Aaron Preset: the premiere of COUSINS - a film by Mike Finch
Team John and Aaron Preset: the premiere of COUSINS - a film by Mike Finch

The big screen premier of COUSINS - a film by Mike Finch.  Written by Mike Finch, Aaron Enequist-Leiker, and John Preskitt.

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Movement Highlights: Team ATL
ATL Team ATL’s presents Ford Fiesta FIESTA/ Fiesta de Cinco
Team ATL’s presents Ford Fiesta FIESTA/ Fiesta de Cinco

The Garner Circle PR and the Ford Fiesta Movement unite for a definitive Cinco de Mayo celebration focused on rendering “the experience”. At this Cinco Soiree, the concept of a caliente style, luxury celebration and sophisticated fun will take center stage for an evening of FIESTA fun!

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Movement Highlights: Team Philadelphia
PHL Free Private Prince of Persia Screening & World Premiere of Fiesta Day!
Free Private Prince of Persia Screening & World Premiere of Fiesta Day!

Join Geekadelphia and the cast and crew of Fiesta Day for the world premiere of their film on the big screen followed up by Prince of Persia!

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Movement Highlights: Team Denver
DEN Mission 3: Design A Roxy Kit
Mission 3: Design A Roxy Kit

Design a limited edition design for the Roxy Clothing line that will be released with the New Ford Fiesta. 

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Movement Highlights: Team Houston
HOU We will ROCK you.
We will ROCK you.

We’re on the lookout for Houston’s best musical talent and we’re going to give them a sweet prize package + national recognition. We’re hosting a Battle of the Bands and you are invited to help us find the BEST band in Houston & give them the crown.

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Movement Highlights: Team Boston
BOS A Fiesta Film
A Fiesta Film

Jon & Jory have created a short film highlighting the Ford Fiesta, and their hometown of Boston, MA!

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Movement Highlights: Team Boston
BOS Painting The Town
Painting The Town

Jon & Jory will be selecting their top-10 favorite Boston locations, and highlighting them in an exciting new graffiti mural (designed by AFP co-star Ryan Lewis) to be unveiled at an exciting live party event this April!

 

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Movement Highlights: Team Detroit
DTW DET WALL
DET WALL

We get to pick the top 10 places that we feel YOU need to get to in this bold city of ours.. and then put it on a wall somewhere!

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Movement Highlights: Team Brklyn
NYC I Heart BK Mural
I Heart BK Mural

Create a mural of 10 places you cannot miss in your city.

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Movement Highlights: Team Chitown
ORD Roxy
Roxy

Watch as Team Chi Town does its best to Create Fashion. Pray for us. lol

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Movement Highlights: Team Denver
DEN YNIG’s Film Premier followed by Iron Man 2
YNIG’s Film Premier followed by Iron Man 2

Come watch the premier of Team Denver’s short film based on the inspiration of Your Name in Graffiti and featuring the Ford Fiesta. Come for the premier and stay for Iron Man 2.  This is a Free Event, but space is limeted so RSVP today!

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Movement Highlights: Team Boston
BOS Boston’s Music
Boston’s Music

In this mission, Ford has tasked our brave heroes Jon and Jory with discovering and promoting some of their favorite local bands from the Boston area!

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Movement Highlights: Team Miami
MIA Flash Mission #1- Car Graphics
Flash Mission #1- Car Graphics

So originally we were suppose to pick out graphic for the sides of our car, we checked out the stock

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Movement Highlights: Team Denver
DEN Ill Style Heroes Online Event
Ill Style Heroes Online Event

Team Denver’s third mission had us creating a design for the Roxy Clothing line.  So we thought, for our online party, why let you follow Team Denver around for a couple of days and see some of the stuff we get into.  Sunday, May 23rd we will kick things off at Hades bar and grill and go through to Monday. RSVP and check out the full event for more details.

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Movement Highlights: Team SF
SFO Mission #1: Graffiti Treasure Map
Mission #1: Graffiti Treasure Map

Team SF creates a treasure map of SF’s hidden gems!

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Movement Highlights: Team LA
LAX TeamLA I’m on a Tiger Party!
TeamLA I’m on a Tiger Party!

Come celebrate with TeamLA, SamProof and JenFriel

Free Drinks, fun and more!

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Movement Highlights: Team Philly
PHL Have A Heart: Mighty Writers + Pro Surfer Jennifer Smith = Kick Ass Apparel for Roxy.com
Have A Heart: Mighty Writers + Pro Surfer Jennifer Smith = Kick Ass Apparel for Roxy.com

What happens when you pair up a group of elementary school kids from Philadelphia’s Mighty Writers program with Pro Surfer Jennifer Smith?

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Movement Highlights: Team LA
LAX Los Angeles - Acoustic Spotlight
Los Angeles - Acoustic Spotlight

Los Angeles is a city of Rock and Roll - but it also has some amazing hidden gems. We’re gathering together some amazing acoustic acts to Rock on the Roxx and take over the internet.

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Movement Highlights: Team Chitown
ORD Talent Everywhere We GO
Talent Everywhere We GO

Ok here is your chance to be apart of something Great. We have searched the city for some of chicago’s hottest up and coming talent to bring you a show that will excite and titillate the senses. 12 artist will battle for the “Cut Above the Rest” title and $500 bucks.
They will be forced to do battle with their best lyrics, songs and dance. They’re can only be 1 Victor and that is decided by you. Who will you choose out of Phenomenal Acts like P1, 3tre, Mike runnels, Ocs, and new R&B sensation LOVANDRE.

Special Performances by Omen, Mickey Halsted and secret R&B Super Group.
DJ Sean Mac on the Wheels of Steele all night.
Did I mention its free and If your following me on Twitter and u tweet me “@oprettyboy1 throws hot Events” I’ll get you drinks on me.
All you have to do to be apart of this movement is:
1. RSVP & tell all your friends to RSVP to this FREE show: 
2. Send 1 text to 44144 with the word “Gopre” to cast your vote for Team Chicago to win (normal rates apply & we will not spam you afterwards).
3. Sign up for Foursquare so you can “check-in” at the event (This will also an opportunity to get “Super Swarm” badge.
As a bonus a Couple of you will have a chance @ A cash prize if you win our little trivia game.
So learn about Derek “Pretty Boy” Dow and Chris Adams on all their social medias and learn everything u can about the fiestamovement.

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Movement Highlights: Team Phoenix
PHX Mission Four - Car with Big Ego makes Short Film
Mission Four - Car with Big Ego makes Short Film

For the finale to our Fiesta Movement experience we hooked up with a local film maker to help us bring the Fiesta to the silver screen.

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Movement Highlights: Team Miami
Movement Highlights: Team Chitown
ORD “TAG UR IT”
“TAG UR IT”

You wanna know so I’ll tell you. “Tag UR IT” is an explosion of creativity splattered on a wall in the ancient art form of Graffiti. It is only performed by highly trained Samurai artist called Taggers. We have been granted the pleasure of having our 10 top spots in chicago splattered with precision on a mighty wall in our great hometown. So stay tuned for GREATNESS. 

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Movement Highlights: Team Sea
SEA ExtraHellaDope Seattle Spots
ExtraHellaDope Seattle Spots

We’re giving you the 10 dope spots in our city that you gotta know about to move in our scene! Fresh Coast in here….SOTA.

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About the Movement

For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.

Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.

Keep Reading

Participants will be given the use of a Ford Fiesta with gas paid over the program period.
Team members will compete for prizes with varying dollar amounts and all will have an equal chance to win a Ford Fiesta.