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Ford Fiesta

16 Cities
20 Teams

1 Movement

The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).

Fresh Video

Live From Sour Apple Season 2 Ep-2 Slim

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Missions

LAX Los Angeles - Acoustic Spotlight

Los Angeles - Acoustic Spotlight

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SFO Mission #3: Drive to Inspire (designing for Roxy)

Mission #3: Drive to Inspire (designing for Roxy)

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Team Tweets

bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb

jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement

samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.

agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!

bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement

JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!

mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

Events

Indie Rock Dance Party Featuring Ishi, Darktown Strutters & DJ Sober!
Indie Rock Dance Party Featuring Ishi, Darktown Strutters & DJ Sober!
6172 people are going!
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“La Lucid” Short film premiere Santa Monica theater 7 AMC
“La Lucid” Short film premiere Santa Monica theater 7 AMC
166 people are going!
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  • Movement Stats
  • 9626 Agent Checkins
  • 3529 Team Followers
  • 4064 Agent Tweets
Fiesta has arrived!
Build and Price It Now
Movement Highlights: Team Orlando
MCO Mark and Dan Like This Mural
Mark and Dan Like This Mural

Mark and Dan made a mural and are throwing a party!

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Movement Highlights: Team Miami
Movement Highlights: Team Brklyn
NYC FiestaNYC Crawl
FiestaNYC Crawl

We are taking you out to our fav places in NYC all day long! TOMORROW!!!

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Movement Highlights: Team Brklyn
NYC The Places and Faces of Brooklyn
The Places and Faces of Brooklyn

Places & Faces of Brooklyn Party is coming up!

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Movement Highlights: Team Phoenix
PHX Mission Three - Phoenix Gots Style
Mission Three - Phoenix Gots Style

We are taking the inspiration we have received from our months with the Fiesta as well as our previous missions to design a series of products for for the clothing company Roxy. 

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Movement Highlights: Team Philadelphia
PHL Movement & Motion: One Night Art Show @ Brave New Worlds
Movement & Motion: One Night Art Show @ Brave New Worlds

We’d like to announce the event for Mission 3 of Philadelphia’s Fiesta Movement! This one will be a low-key, one-night-only art show in the lobby of Brave New Worlds on Friday, May 21st.

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Movement Highlights: Team NYC
Movement Highlights: Team Denver
DEN Mission 4: Make a Film
Mission 4: Make a Film

Team denver was given the chance to come up with short film idea to show off the Fiesta.  Paired up with famous director Brook Aitkens and crew, a short film was created around the inspiration of the Fiesta and teachings of YNIG.

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Movement Highlights: Team LA
LAX TeamLA I’m on a Tiger Party!
TeamLA I’m on a Tiger Party!

Come celebrate with TeamLA, SamProof and JenFriel

Free Drinks, fun and more!

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Movement Highlights: Team SF
SFO Mission #1: Graffiti Treasure Map
Mission #1: Graffiti Treasure Map

Team SF creates a treasure map of SF’s hidden gems!

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Movement Highlights: Team Chitown
ORD The DNA of the Chi
The DNA of the Chi

This event is going to be CRAZY. NOT to mention very very very FREEEEEEEE!!!!!! So come party with the stars and we do have a couple of secret celebes that will be in the building. You wanna be down then heres what you do.Help us win this mission!:

1) “Check In” on Foursquare, which is a new way to find new places in your city, like this MURAL
2) Text “GoPre” or EPre to 44144 and ‘opt’ to receive text updates or email updates. Don’t worry, “No Spamo”
3) RSVP to our event. It’s going to be a huge party once the mural is finished.

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Movement Highlights: Team Boston
BOS Boston’s Music
Boston’s Music

In this mission, Ford has tasked our brave heroes Jon and Jory with discovering and promoting some of their favorite local bands from the Boston area!

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Movement Highlights: Team Philly
PHL ULTRA SPECIAL HAVING HEART SUPER CONTEST
ULTRA SPECIAL HAVING HEART SUPER CONTEST

HAVING HEART means being determined and focused. It doesn’t mean you always win. It means you DO YOUR THING and enjoy the ride. WIN A MEGA-PRIZE!

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Movement Highlights: Team SD
SAN A Field Guide To San Diego // Reception & Party @ Bar Basic
A Field Guide To San Diego // Reception & Party @ Bar Basic

Team San Diego to spend Ford Motor Company’s money for huge party in celebration of community + creativity.

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Movement Highlights: Team Miami
MIA MIA MURAL-Colada anyone?
MIA MURAL-Colada anyone?

10 hotspots that make up our MIA and represent Miami’s melting pot culture and talent.

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Movement Highlights: Team NYC
NYC MONDO BIKINI TIME! AKA Keren makes a roxy design
MONDO BIKINI TIME! AKA Keren makes a roxy design

Making a super hawaii design for Roxy apparel!

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Movement Highlights: Team SF
SFO Mission #2: THE FRAIL (SF band)
Mission #2: THE FRAIL (SF band)

Support The Frail, as the band to represent SF at the special show at Mezzanine on 5/7.

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Movement Highlights: Team Los Angeles
LAX EXCLUSIVE FIESTA - LIVE STREAMING EVENT - MISSION #3
EXCLUSIVE FIESTA - LIVE STREAMING EVENT - MISSION #3

EXCLUSIVE FIESTA - LIVE STREAMING EVENT - MISSION #3

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Movement Highlights: Team SD
Movement Highlights: Team Orlando
MCO Some of the many places in Orlando Mark and Dan love
Some of the many places in Orlando Mark and Dan love

We get to choose the 10 must visit places in Orlando and let the world know about them.

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Movement Highlights: Team Los Angeles
LAX **UPDATED** 10 AMAZING PLACES IN LOS ANGELES - MUST SEE ***
**UPDATED** 10 AMAZING PLACES IN LOS ANGELES - MUST SEE ***

Choose ten locations in Los Angeles that world should know about. Then create a design for a mural that will be placed in Los Angeles highlighting the locations so people seeing the mural can visit the locations.

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Movement Highlights: Team Sea
SEA Out For Ink Online Event
Out For Ink Online Event

This online event is in conjunction with Mission 3, the ROXY x SOTA Gear collaboration, we are showcasing the other local artists we considered along with featured artist Tiffany Ta, this collaboration will be…more permanent.

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Movement Highlights: Team Los Angeles
LAX ✮ Rockin’ The Elements Fiesta ✮
✮ Rockin’ The Elements Fiesta ✮

To Celebrate the unveiling of our Ford Fiesta Mural & the end of Mission #1 - Team Los Angeles is throwing a Rockin’ Ford Fiesta Event!

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Movement Highlights: Team Sea
SEA SOTA Album Listening Party @ Capitol Club
SOTA Album Listening Party @ Capitol Club

This is our first Fiesta Movement event, its a Listening Party for State Of The Artist’s new album, SeattleCaliFragilisticExtraHellaDopeness…

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Movement Highlights: Team Sea
SEA Iron Man 2 x SOTA Short Film
Iron Man 2 x SOTA Short Film

Catch the premiere of “Monday - Friday,” a short film by director Stephan Grey about five roommates who share the Fiesta! it will be playing before Ironman 2, RSVP for free entry!

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About the Movement

For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.

Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.

Keep Reading

Participants will be given the use of a Ford Fiesta with gas paid over the program period.
Team members will compete for prizes with varying dollar amounts and all will have an equal chance to win a Ford Fiesta.