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Ford Fiesta

16 Cities
20 Teams

1 Movement

The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).

Fresh Video

Live From Sour Apple Season 2 Ep-2 Slim

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Missions

LAX LA Mural Wall

LA Mural Wall

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HOU Celebrate Design, Support Houston

Celebrate Design, Support Houston

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Team Tweets

bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb

jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement

samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.

agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!

bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement

JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!

mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

Events

Battle of the Bands - Houston Edition
Battle of the Bands - Houston Edition
23557 people are going!
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Out For Ink Online Event
Out For Ink Online Event
3 people are going!
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  • Movement Stats
  • 9585 Agent Checkins
  • 3525 Team Followers
  • 4064 Agent Tweets
Fiesta has arrived!
Build and Price It Now
Movement Highlights: Team ATL
ATL “X Marks The Spot” - Atlanta Mural Reveal Celebration
“X Marks The Spot” - Atlanta Mural Reveal Celebration

Join Jana Hicks and Satchel Jester, Team ATL, as they celebrate the completion and reveal of the “X Marks The Spot” Mural, celebrating ten of their favorite places in the City of Atlanta.

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Movement Highlights: Team Orlando
MCO The Great Fiesta Movie Premiere
The Great Fiesta Movie Premiere

For Mission 4 we partnered with a local film director to make a short film inspired by the 2011 Ford Fiesta

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Movement Highlights: Team Boston
BOS A Fiesta Film
A Fiesta Film

Jon & Jory have created a short film highlighting the Ford Fiesta, and their hometown of Boston, MA!

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Movement Highlights: Team SF
SFO Mission #3: Drive to Inspire (designing for Roxy)
Mission #3: Drive to Inspire (designing for Roxy)

Our designer, Lisa, creates a fabulous line that embodies the spirit of Ford Fiesta & Roxy

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Movement Highlights: Team Sea
SEA Ironman 2 and SOTA Film Screening
Ironman 2 and SOTA Film Screening

A free screening of the short film we created with Stephan Gray and PSMOOV on the music—right before Ironman 2 at Pacific Place June 2nd!

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Movement Highlights: Team Phoenix
PHX Mission 1 Party!
Mission 1 Party!

To celebrate the success of our first Fiesta Movement mission as well as the growth of Phoenix and its people as a whole, we are going to be hosting a raucous party at one of the ten locations from our Phoenix Hot Spots mural.

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Movement Highlights: Team ATL
ATL Team ATL’s presents Ford Fiesta FIESTA/ Fiesta de Cinco
Team ATL’s presents Ford Fiesta FIESTA/ Fiesta de Cinco

The Garner Circle PR and the Ford Fiesta Movement unite for a definitive Cinco de Mayo celebration focused on rendering “the experience”. At this Cinco Soiree, the concept of a caliente style, luxury celebration and sophisticated fun will take center stage for an evening of FIESTA fun!

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Movement Highlights: Team Chitown
ORD Roxy
Roxy

Watch as Team Chi Town does its best to Create Fashion. Pray for us. lol

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Movement Highlights: Team Dallas
DFW Dallas Mural Launch Party at Arcade Bar (Lakewood Theater)
Dallas Mural Launch Party at Arcade Bar (Lakewood Theater)

Join Team Dallas in celebrating the official launch of our Fiesta Movement mural!

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Movement Highlights: Team NYC
Movement Highlights: Team Sea
SEA Out For Ink Online Event
Out For Ink Online Event

This online event is in conjunction with Mission 3, the ROXY x SOTA Gear collaboration, we are showcasing the other local artists we considered along with featured artist Tiffany Ta, this collaboration will be…more permanent.

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Movement Highlights: Team Miami
MIA ¡Suénalo! Concert
¡Suénalo! Concert

Details coming soon.

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Movement Highlights: Team Chicago
ORD The Silver Room “Spring Shower” - RSVP here>
The Silver Room “Spring Shower” - RSVP here>

This is it. Technically it’s Spring so we’re starting off the season with a shower! As you might have known, Team John & Aaron have completed their mural at 1438 N. Milwaukee and are throwing an “unveiling party” to celebrate. We have teamed up with the folks at The Silver Room to throw the biggest party we’ve ever done…

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Movement Highlights: Team LA
LAX World premiere of “Fully Loaded” & free screening of “Get Him to the Greek”
World premiere of “Fully Loaded” & free screening of “Get Him to the Greek”

Come see the world premiere of ‘Fully Loaded’ &
Stick around for a free screening of ‘Get him to the Greek’

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Movement Highlights: Team NYC
NYC MacGruber for Free! Also the music video we made for “The Young Friends”
MacGruber for Free! Also the music video we made for “The Young Friends”

Free screening of MacGruber, plus the worldwide premiere of the music video for “South End” by the amazing band “The Young Friends” directed by Team NYC

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Movement Highlights: Team LA
LAX Roxy Clothing Design
Roxy Clothing Design

Teaming up with Ford is giving us the chance to design for Quicksilver’s Women’s line Roxy Apparel!

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Movement Highlights: Team Los Angeles
LAX Mission #3 Update - Roxy Apparel Design
Mission #3 Update - Roxy Apparel Design

Team Los Angeles designs Apparel for Roxy!

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Movement Highlights: Team Houston
HOU Celebrate Design, Support Houston
Celebrate Design, Support Houston

Mission 3 is a super cool design-oriented mission! We’ve partnered with local designer Molly Rodriguez to create some Fiesta + Houston-inspired designs for ROXY.

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Movement Highlights: Team Phoenix
PHX Mission Two - Phoenix’s Greatest Bands
Mission Two - Phoenix’s Greatest Bands

Phoenix is home to some great bands that are mere inches away from making a big name for themselves nationally!  Mission two will help these bands travel the last few steps.

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Movement Highlights: Team Chitown
ORD Talent Everywhere We GO
Talent Everywhere We GO

Ok here is your chance to be apart of something Great. We have searched the city for some of chicago’s hottest up and coming talent to bring you a show that will excite and titillate the senses. 12 artist will battle for the “Cut Above the Rest” title and $500 bucks.
They will be forced to do battle with their best lyrics, songs and dance. They’re can only be 1 Victor and that is decided by you. Who will you choose out of Phenomenal Acts like P1, 3tre, Mike runnels, Ocs, and new R&B sensation LOVANDRE.

Special Performances by Omen, Mickey Halsted and secret R&B Super Group.
DJ Sean Mac on the Wheels of Steele all night.
Did I mention its free and If your following me on Twitter and u tweet me “@oprettyboy1 throws hot Events” I’ll get you drinks on me.
All you have to do to be apart of this movement is:
1. RSVP & tell all your friends to RSVP to this FREE show: 
2. Send 1 text to 44144 with the word “Gopre” to cast your vote for Team Chicago to win (normal rates apply & we will not spam you afterwards).
3. Sign up for Foursquare so you can “check-in” at the event (This will also an opportunity to get “Super Swarm” badge.
As a bonus a Couple of you will have a chance @ A cash prize if you win our little trivia game.
So learn about Derek “Pretty Boy” Dow and Chris Adams on all their social medias and learn everything u can about the fiestamovement.

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Movement Highlights: Team Boston
BOS $400 Cash Giveaway!
$400 Cash Giveaway!

Jon & Jory made a short film! To celebrate, we’re giving away $400 of Ford’s money!

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Movement Highlights: Team Houston
HOU H-town Community Map Project
H-town Community Map Project

We partnered with local talent to create an artistic map highlighting 10 places and experiences that are uniquely Houston.

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Movement Highlights: Team Phoenix
PHX Mission Four - Car with Big Ego makes Short Film
Mission Four - Car with Big Ego makes Short Film

For the finale to our Fiesta Movement experience we hooked up with a local film maker to help us bring the Fiesta to the silver screen.

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Movement Highlights: Team Detroit
DTW SHORT FILM
SHORT FILM

Mission 4 means we got to make our own short film, featuring our little green buddy.  Come out on June 9th to see the premiere!

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Movement Highlights: Team Sea
SEA SOTA Designs ROXY Gear
SOTA Designs ROXY Gear

Ford Fiesta’s Team SOTA is collaborating with Roxy to design some apparel. We have a t-shirt, hat, tote bag scheme that represents the energy and vivacity of Roxy and the calm, cool of Seattle/SOTA…The SeaCal vibe is epitomized in this collection of designer wear for young women around the world.

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About the Movement

For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.

Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.

Keep Reading

Participants will be given the use of a Ford Fiesta with gas paid over the program period.
Team members will compete for prizes with varying dollar amounts and all will have an equal chance to win a Ford Fiesta.