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Ford Fiesta

16 Cities
20 Teams

1 Movement

The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).

Fresh Video

Live From Sour Apple Season 2 Ep-2 Slim

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Missions

MIA MIA MURAL-Colada anyone?

MIA MURAL-Colada anyone?

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LAX Mission #2 Update + More!

Mission #2 Update + More!

View Mission

Team Tweets

bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb

jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement

samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.

agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!

bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement

JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!

mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

Events

4/10 Ford Fiesta BOOTIE Bash
4/10 Ford Fiesta BOOTIE Bash
542 people are going!
Learn More & RSVP
LOMBRIES - Free Miami Zombie Apocalypse Movie/ Iron Man 2 Screening
LOMBRIES - Free Miami Zombie Apocalypse Movie/ Iron Man 2 Screening
600 people are going!
Learn More & RSVP
  • Movement Stats
  • 9585 Agent Checkins
  • 3525 Team Followers
  • 4064 Agent Tweets
Fiesta has arrived!
Build and Price It Now
Movement Highlights: Team Brklyn
NYC Roxy Mission 3 Update!
Roxy Mission 3 Update!

For Mission 3 FiestaNYC will be teaming up with ROXY and to celebrate we are taking you out!

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Movement Highlights: Team Detroit
DTW FIESTA DETROIT // ROXY APPAREL
FIESTA DETROIT // ROXY APPAREL

Yo!  We’re partnering with Roxy to make some apparel!!

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Movement Highlights: Team Philly
PHL Come see the movie we made about Zoe Strauss, stay for IRONMAN2!
Come see the movie we made about Zoe Strauss, stay for IRONMAN2!

We made a movie for Mission #4. Come watch it! Then stay to watch IRON MAN 2! *FREE FREE FREE*

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Movement Highlights: Team Detroit
DTW DET WALL
DET WALL

We get to pick the top 10 places that we feel YOU need to get to in this bold city of ours.. and then put it on a wall somewhere!

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Movement Highlights: Team Los Angeles
LAX Live stream interview with Tara Pruitt Actress Model of “La Lucid”
Live stream interview with Tara Pruitt Actress Model of “La Lucid”

She will also be asking you to check out our film where she plays the dream girl.

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Movement Highlights: Team Orlando
MCO The Great Fiesta Movie Premiere
The Great Fiesta Movie Premiere

For Mission 4 we partnered with a local film director to make a short film inspired by the 2011 Ford Fiesta

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Movement Highlights: Team Detroit
DTW End of Mission One Blowout
End of Mission One Blowout

To close out the first mission, we’re throwing a sweet party at the Cass Cafe with live music, drinks, food, and more.

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Movement Highlights: Team LA
LAX Los Angeles - Acoustic Spotlight
Los Angeles - Acoustic Spotlight

Los Angeles is a city of Rock and Roll - but it also has some amazing hidden gems. We’re gathering together some amazing acoustic acts to Rock on the Roxx and take over the internet.

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Movement Highlights: Team Houston
HOU ZENFILM presents “Pause” - a short film
ZENFILM presents “Pause” - a short film

For our final mission, we teamed up with local film co. Zenfilm to create a short film titled “Pause” and you’re invited to the premiere June 8th at Edwards Greenway Palace. Plus, it’s followed by a free screening of “Get Him to the Greek.” Details & RSVP by clicking the link below.

Also, please support our team & text “ZENFILM” to 44144. It’ll help us win a Hollywood premiere of our film + we’re “this” close to winning a FREE car for local non-profit Noah’s Kitchen!

Learn More & Discuss
Movement Highlights: Team NYC
Movement Highlights: Team ATL
ATL Team ATL’s presents Ford Fiesta FIESTA/ Fiesta de Cinco
Team ATL’s presents Ford Fiesta FIESTA/ Fiesta de Cinco

The Garner Circle PR and the Ford Fiesta Movement unite for a definitive Cinco de Mayo celebration focused on rendering “the experience”. At this Cinco Soiree, the concept of a caliente style, luxury celebration and sophisticated fun will take center stage for an evening of FIESTA fun!

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Movement Highlights: Team Philadelphia
PHL Free Concert @ The Piazza at Schmidt’s
Free Concert @ The Piazza at Schmidt’s

We’re hosting a FREE, ALL-AGES, AWESOME Concert at Northern Liberties’ Piazza at Schmidt’s! 
Not only is it FREE, but we’re also giving away an Apple iPad WiFi 16gb for FREE to one of the lucky people that RSVP on THIS PAGE by 11:59pm on Monday, May 3rd.


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Movement Highlights: Team Los Angeles
LAX EXCLUSIVE FIESTA - LIVE STREAMING EVENT - MISSION #3
EXCLUSIVE FIESTA - LIVE STREAMING EVENT - MISSION #3

EXCLUSIVE FIESTA - LIVE STREAMING EVENT - MISSION #3

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Movement Highlights: Team Sea
SEA SOTA Designs ROXY Gear
SOTA Designs ROXY Gear

Ford Fiesta’s Team SOTA is collaborating with Roxy to design some apparel. We have a t-shirt, hat, tote bag scheme that represents the energy and vivacity of Roxy and the calm, cool of Seattle/SOTA…The SeaCal vibe is epitomized in this collection of designer wear for young women around the world.

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Movement Highlights: Team Chitown
ORD The DNA of the Chi
The DNA of the Chi

This event is going to be CRAZY. NOT to mention very very very FREEEEEEEE!!!!!! So come party with the stars and we do have a couple of secret celebes that will be in the building. You wanna be down then heres what you do.Help us win this mission!:

1) “Check In” on Foursquare, which is a new way to find new places in your city, like this MURAL
2) Text “GoPre” or EPre to 44144 and ‘opt’ to receive text updates or email updates. Don’t worry, “No Spamo”
3) RSVP to our event. It’s going to be a huge party once the mural is finished.

Learn More & RSVP
Movement Highlights: Team Denver
DEN Ill Style Heroes Online Event
Ill Style Heroes Online Event

Team Denver’s third mission had us creating a design for the Roxy Clothing line.  So we thought, for our online party, why let you follow Team Denver around for a couple of days and see some of the stuff we get into.  Sunday, May 23rd we will kick things off at Hades bar and grill and go through to Monday. RSVP and check out the full event for more details.

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Movement Highlights: Team Chitown
ORD The Big Picture mission
The Big Picture mission

Its Finally that Time we have Finished Our Movie “The Big Picture”. We want you to come and join in the Premiere. Did i mention its free? It is. See you on June 8, @ 7:15pm.
Where:Kerasotes ShowPlace ICON
150 West Roosevelt Road
Chicago, IL 60605

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Movement Highlights: Team SF
SFO Mission #3: Drive to Inspire (designing for Roxy)
Mission #3: Drive to Inspire (designing for Roxy)

Our designer, Lisa, creates a fabulous line that embodies the spirit of Ford Fiesta & Roxy

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Movement Highlights: Team Orlando
MCO TheDailyCity.com Mobile Art Show: Parking Space Takeover Featuring the Ford Fiesta
TheDailyCity.com Mobile Art Show: Parking Space Takeover Featuring the Ford Fiesta

As a part of Third Thursday we’re taking over a parking space with the Ford Fiesta and creating a park!!!

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Movement Highlights: Team Chicago
ORD Mission #1 - Chicago Top 10 Mural
Mission #1 - Chicago Top 10 Mural

Team John Aaron is gonna scour our collective people and unearth a brilliant muralist to depict 10 spots you gotta check out in Chicago. Keep your eyes open for someone drawing on the side of the building.  It may just be our doing.
Once the mural is finished we are gonna put on a crazy great party to cap off our first mission!

To help us win this mission,
1) “Check In” on Foursquare, which is a new way to find new places in your city, like this MURAL!
2) Text “tagger” to 44144 and ‘opt’ to receive text updates or email updates. Don’t worry, it’s not a spammie thing.
3) RSVP to our event. It’s going to be a huge party once the mural is finished.

Learn More & Discuss
Movement Highlights: Team Houston
HOU World premiere of “Pause” by Zenfilm + free screening of “Get Him to the Greek”
World premiere of “Pause” by Zenfilm + free screening of “Get Him to the Greek”

Join us for the worldwide premiere of “Pause” by Zenfilm, Tuesday, June 8th at Edwards Greenway Palace 24, followed by a free screening of “Get Him to the Greek” featuring Jonah Hill & Russell Brand. RSVP below and your name will be added to our guest list.

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Movement Highlights: Team SF
SFO 4/10 Ford Fiesta BOOTIE Bash
4/10 Ford Fiesta BOOTIE Bash

RSVP for your special BOOTIE MASH-UP CD and join Vanae and Francis for this smashing dance party!

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Movement Highlights: Team Dallas
DFW Free Screening of Spring Fiesta & Get Him to the Greek!
Free Screening of Spring Fiesta & Get Him to the Greek!

Premiering our short film, Spring Fiesta alongside Get Him to the Greek!

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Movement Highlights: Team ATL
ATL Painting the Town!
Painting the Town!

Team ATL will “Paint the Town” by illustrating and featuring a colorful and interactive map of our ten favorite places throughout the city.

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Movement Highlights: Team Chitown
ORD Top Secret
Top Secret

It’s all top Secret RSVP to receive the magic info.

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About the Movement

For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.

Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.

Keep Reading

Participants will be given the use of a Ford Fiesta with gas paid over the program period.
Team members will compete for prizes with varying dollar amounts and all will have an equal chance to win a Ford Fiesta.