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Ford Fiesta

16 Cities
20 Teams

1 Movement

The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).

Fresh Video

Live From Sour Apple Season 2 Ep-2 Slim

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Missions

ORD Team John and Aaron Present: the premiere of COUSINS - a film by Mike Finch

Team John and Aaron Present: the premiere of COUSINS - a film by Mike Finch

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HOU Celebrate Design, Support Houston

Celebrate Design, Support Houston

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Team Tweets

bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb

jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement

samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.

agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!

bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement

JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!

mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

Events

Jessica Hernandez, Cold Men Young, Koji and more! FREE!
Jessica Hernandez, Cold Men Young, Koji and more! FREE!
736 people are going!
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VK Lynne headlines Acoustic Thursday On the Roxx!
VK Lynne headlines Acoustic Thursday On the Roxx!
64 people are going!
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  • Movement Stats
  • 9578 Agent Checkins
  • 3525 Team Followers
  • 4064 Agent Tweets
Fiesta has arrived!
Build and Price It Now
Movement Highlights: Team Boston
BOS Boston’s Music
Boston’s Music

In this mission, Ford has tasked our brave heroes Jon and Jory with discovering and promoting some of their favorite local bands from the Boston area!

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Movement Highlights: Team LA
LAX World premiere of “Fully Loaded” & free screening of “Get Him to the Greek”
World premiere of “Fully Loaded” & free screening of “Get Him to the Greek”

Come see the world premiere of ‘Fully Loaded’ &
Stick around for a free screening of ‘Get him to the Greek’

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Movement Highlights: Team Dallas
DFW Indie Rock Dance Party Featuring Ishi, Darktown Strutters & DJ Sober!
Indie Rock Dance Party Featuring Ishi, Darktown Strutters & DJ Sober!

Join Team Dallas as they team up with Ishi, Darktown Strutters and DJ Sober for an exclusive show at The Loft!

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Movement Highlights: Team Philly
PHL Come see the movie we made about Zoe Strauss, stay for IRONMAN2!
Come see the movie we made about Zoe Strauss, stay for IRONMAN2!

We made a movie for Mission #4. Come watch it! Then stay to watch IRON MAN 2! *FREE FREE FREE*

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Movement Highlights: Team Chitown
ORD “TAG UR IT”
“TAG UR IT”

You wanna know so I’ll tell you. “Tag UR IT” is an explosion of creativity splattered on a wall in the ancient art form of Graffiti. It is only performed by highly trained Samurai artist called Taggers. We have been granted the pleasure of having our 10 top spots in chicago splattered with precision on a mighty wall in our great hometown. So stay tuned for GREATNESS. 

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Movement Highlights: Team Houston
HOU Celebrate Design, Support Houston
Celebrate Design, Support Houston

Mission 3 is a super cool design-oriented mission! We’ve partnered with local designer Molly Rodriguez to create some Fiesta + Houston-inspired designs for ROXY.

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Movement Highlights: Team Chicago
ORD Gulf Coast BBQ
Gulf Coast BBQ

We will be streaming a live grilling show, wit ha celebrity chef.  During which, we will be giving away an iPad and gift cards to benefit the Audubon Society and Gulf Coast oil cleanup.

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Movement Highlights: Team LA
LAX VK Lynne headlines Acoustic Thursday On the Roxx!
VK Lynne headlines Acoustic Thursday On the Roxx!

An acoustic night with VK Lynne at On The Rox!

Free music
Free Drink
and tons of fun

“VK Lynne is a name to travel and be famous…” ~Eat This Music

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Movement Highlights: Team SF
SFO 6/3: Iron Man 2 & Special premiere of Traffic Gods- (our short film)
6/3: Iron Man 2 & Special premiere of Traffic Gods- (our short film)

Come celebrate with us completing our last mission with a special premiere of our short film

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Movement Highlights: Team Chicago
ORD Mission #1 - Chicago Top 10 Mural
Mission #1 - Chicago Top 10 Mural

Team John Aaron is gonna scour our collective people and unearth a brilliant muralist to depict 10 spots you gotta check out in Chicago. Keep your eyes open for someone drawing on the side of the building.  It may just be our doing.
Once the mural is finished we are gonna put on a crazy great party to cap off our first mission!

To help us win this mission,
1) “Check In” on Foursquare, which is a new way to find new places in your city, like this MURAL!
2) Text “tagger” to 44144 and ‘opt’ to receive text updates or email updates. Don’t worry, it’s not a spammie thing.
3) RSVP to our event. It’s going to be a huge party once the mural is finished.

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Movement Highlights: Team Houston
HOU World premiere of “Pause” by Zenfilm + free screening of “Get Him to the Greek”
World premiere of “Pause” by Zenfilm + free screening of “Get Him to the Greek”

Join us for the worldwide premiere of “Pause” by Zenfilm, Tuesday, June 8th at Edwards Greenway Palace 24, followed by a free screening of “Get Him to the Greek” featuring Jonah Hill & Russell Brand. RSVP below and your name will be added to our guest list.

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Movement Highlights: Team Sea
SEA SOTA Designs ROXY Gear
SOTA Designs ROXY Gear

Ford Fiesta’s Team SOTA is collaborating with Roxy to design some apparel. We have a t-shirt, hat, tote bag scheme that represents the energy and vivacity of Roxy and the calm, cool of Seattle/SOTA…The SeaCal vibe is epitomized in this collection of designer wear for young women around the world.

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Movement Highlights: Team Houston
HOU We will ROCK you.
We will ROCK you.

We’re on the lookout for Houston’s best musical talent and we’re going to give them a sweet prize package + national recognition. We’re hosting a Battle of the Bands and you are invited to help us find the BEST band in Houston & give them the crown.

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Movement Highlights: Team Dallas
DFW Dallas Mural Launch Party at Arcade Bar (Lakewood Theater)
Dallas Mural Launch Party at Arcade Bar (Lakewood Theater)

Join Team Dallas in celebrating the official launch of our Fiesta Movement mural!

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Movement Highlights: Team NYC
NYC MONDO BIKINI TIME! AKA Keren makes a roxy design
MONDO BIKINI TIME! AKA Keren makes a roxy design

Making a super hawaii design for Roxy apparel!

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Movement Highlights: Team Orlando
MCO Mission #2: A Lil’ Downtown Mixer
Mission #2: A Lil’ Downtown Mixer

We’re co-hosting a free mixer May 1, 2010 8-11pm at Blank Space* in downtown Orlando. Musical performance by a special guest, free drinks and light snacks.

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Movement Highlights: Team SD
SAN A Field Guide To San Diego // Reception & Party @ Bar Basic
A Field Guide To San Diego // Reception & Party @ Bar Basic

Team San Diego to spend Ford Motor Company’s money for huge party in celebration of community + creativity.

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Movement Highlights: Team Sea
SEA ExtraHellaDope Seattle Spots
ExtraHellaDope Seattle Spots

We’re giving you the 10 dope spots in our city that you gotta know about to move in our scene! Fresh Coast in here….SOTA.

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Movement Highlights: Team Los Angeles
LAX Mission #3 Update - Roxy Apparel Design
Mission #3 Update - Roxy Apparel Design

Team Los Angeles designs Apparel for Roxy!

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Movement Highlights: Team LA
LAX LA Mural Wall
LA Mural Wall

LA is a city filled with Culture and sub culture. We will be gathering several of the cities underground artists to create awareness to 10 special spots we love in a giant wall Mural.

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Movement Highlights: Team Miami
MIA ¡Suénalo! Concert
¡Suénalo! Concert

Details coming soon.

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Movement Highlights: Team Detroit
DTW SHORT FILM SCREENING
SHORT FILM SCREENING

Come see the premiere of our short film, the BLOODING, at the AMC 30 Forum 30 on June 9th!

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Movement Highlights: Team Orlando
MCO Mark and Dan Like This Mural
Mark and Dan Like This Mural

Mark and Dan made a mural and are throwing a party!

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Movement Highlights: Team Chicago
ORD Team John and Aaron Present: the premiere of COUSINS - a film by Mike Finch
Team John and Aaron Present: the premiere of COUSINS - a film by Mike Finch

Team John and Aaron Preset: the premiere of COUSINS - a film by Mike Finch

Learn More & Discuss
Movement Highlights: Team NYC
About the Movement

For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.

Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.

Keep Reading

Participants will be given the use of a Ford Fiesta with gas paid over the program period.
Team members will compete for prizes with varying dollar amounts and all will have an equal chance to win a Ford Fiesta.