16 Cities
20 Teams
1 Movement
The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).
Fresh Video
Missions
We are totally hiring these guys. It’s gonna be seriously rad.
View Mission
Iron Man 2 x SOTA Short Film
View MissionTeam Tweets
bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb
jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement
samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.
agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!
oprettyboy1
New Live From Sour Apple starring @MusicGenie http://bit.ly/ckwoK9 #fiestamovement
bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement
JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!
mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
Events
- Movement Stats
- 9577 Agent Checkins
- 3525 Team Followers
- 4064 Agent Tweets
Movement Highlights: Team Miami
Movement Highlights: Team Dallas
The Surf’s Up for Mission 3!
For this mission, Team Dallas is working with Roxy and the Fiesta Movement to bring a feeling of the beach to our lovely landlocked Dallas, Texas! The surf’s up at White Rock Lake, in Deep Ellum and at the Dallas Arts District. Plus, we’ll be hanging ten for our mission at awesome places across the city, and where we go is all up to you!
Intrigued? Interested? Check out our event, RSVP and leave us a comment!
Learn More & DiscussMovement Highlights: Team Philly
Have A Heart: Mighty Writers + Pro Surfer Jennifer Smith = Kick Ass Apparel for Roxy.com
What happens when you pair up a group of elementary school kids from Philadelphia’s Mighty Writers program with Pro Surfer Jennifer Smith?
Learn More & DiscussMovement Highlights: Team Miami
Movement Highlights: Team Detroit
End of Mission One Blowout
To close out the first mission, we’re throwing a sweet party at the Cass Cafe with live music, drinks, food, and more.
Learn More & RSVPMovement Highlights: Team Orlando
Movement Highlights: Team Chicago
Team John and Aaron’s SubT Fiesta
Jonny Rumble is headlining Team John and Aaron’s Subterranean Fiesta, playing along with Detholz and Honest Engines.
Learn More & RSVPMovement Highlights: Team NYC
Movement Highlights: Team Chitown
Movement Highlights: Team Miami
Flash Mission #1- Car Graphics
So originally we were suppose to pick out graphic for the sides of our car, we checked out the stock
Learn More & DiscussMovement Highlights: Team Los Angeles
“La Lucid” Short film premiere Santa Monica theater 7 AMC
Our short film with the 2011 Ford Fiesta playing for 5 minutes before the movie Iron Man 2 on the big screen. Please read the info below for more details.
Learn More & RSVPMovement Highlights: Team NYC
Movement Highlights: Team Sea
Movement Highlights: Team SF
Mission #1: Graffiti Treasure Map
Team SF creates a treasure map of SF’s hidden gems!
Learn More & DiscussMovement Highlights: Team Sea
Ironman 2 and SOTA Film Screening
A free screening of the short film we created with Stephan Gray and PSMOOV on the music—right before Ironman 2 at Pacific Place June 2nd!
Learn More & RSVPMovement Highlights: Team SF
6/3: Iron Man 2 & Special premiere of Traffic Gods- (our short film)
Come celebrate with us completing our last mission with a special premiere of our short film
Learn More & RSVPMovement Highlights: Team Los Angeles
Movement Highlights: Team Detroit
DET WALL
We get to pick the top 10 places that we feel YOU need to get to in this bold city of ours.. and then put it on a wall somewhere!
Learn More & DiscussMovement Highlights: Team Detroit
SHORT FILM SCREENING
Come see the premiere of our short film, the BLOODING, at the AMC 30 Forum 30 on June 9th!
Learn More & RSVPMovement Highlights: Team Boston
Boston’s Music
In this mission, Ford has tasked our brave heroes Jon and Jory with discovering and promoting some of their favorite local bands from the Boston area!
Learn More & DiscussMovement Highlights: Team Chitown
Movement Highlights: Team Chitown
“TAG UR IT”
You wanna know so I’ll tell you. “Tag UR IT” is an explosion of creativity splattered on a wall in the ancient art form of Graffiti. It is only performed by highly trained Samurai artist called Taggers. We have been granted the pleasure of having our 10 top spots in chicago splattered with precision on a mighty wall in our great hometown. So stay tuned for GREATNESS.
Learn More & DiscussMovement Highlights: Team Houston
Celebrate Design, Support Houston
Mission 3 is a super cool design-oriented mission! We’ve partnered with local designer Molly Rodriguez to create some Fiesta + Houston-inspired designs for ROXY.
Learn More & DiscussMovement Highlights: Team Miami
Movement Highlights: Team Phoenix
Mission One - Phoenix’s Hottest Spots
There are a variety of words that people use to describe the Phoenix-metro area, most of which begin with ‘hot’, but for those of us that live here, ‘community’ comes up time and time again. We are creating a mural that will celebrate ten places that we feel are bright spots in this community.
Learn More & DiscussAbout the Movement
For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.
Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.