16 Cities
20 Teams
1 Movement
The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).
Fresh Video
Team Tweets
bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb
jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement
samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.
agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!
oprettyboy1
New Live From Sour Apple starring @MusicGenie http://bit.ly/ckwoK9 #fiestamovement
bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement
JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!
mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
Events
Come see the movie we made about Zoe Strauss, stay for IRONMAN2!
218 people are going!
Learn More & RSVP- Movement Stats
- 9585 Agent Checkins
- 3525 Team Followers
- 4064 Agent Tweets
Movement Highlights: Team Denver
Ill Style Heroes Online Event
Team Denver’s third mission had us creating a design for the Roxy Clothing line. So we thought, for our online party, why let you follow Team Denver around for a couple of days and see some of the stuff we get into. Sunday, May 23rd we will kick things off at Hades bar and grill and go through to Monday. RSVP and check out the full event for more details.
Learn More & RSVPMovement Highlights: Team ATL
Ford Fiesta Fashion Lounge
Join Team ATL for a night of fashionable faire as they celebrate the Grand Opening of “House of Adrene” and reveal their exclusive Mission 3 design for Roxy.
Learn More & RSVPMovement Highlights: Team Philly
Come see the movie we made about Zoe Strauss, stay for IRONMAN2!
We made a movie for Mission #4. Come watch it! Then stay to watch IRON MAN 2! *FREE FREE FREE*
Learn More & RSVPMovement Highlights: Team Orlando
Movement Highlights: Team LA
World premiere of “Fully Loaded” & free screening of “Get Him to the Greek”
Come see the world premiere of ‘Fully Loaded’ &
Stick around for a free screening of ‘Get him to the Greek’
Movement Highlights: Team Houston
ZENFILM presents “Pause” - a short film
For our final mission, we teamed up with local film co. Zenfilm to create a short film titled “Pause” and you’re invited to the premiere June 8th at Edwards Greenway Palace. Plus, it’s followed by a free screening of “Get Him to the Greek.” Details & RSVP by clicking the link below.
Also, please support our team & text “ZENFILM” to 44144. It’ll help us win a Hollywood premiere of our film + we’re “this” close to winning a FREE car for local non-profit Noah’s Kitchen!
Learn More & DiscussMovement Highlights: Team Detroit
SHORT FILM SCREENING
Come see the premiere of our short film, the BLOODING, at the AMC 30 Forum 30 on June 9th!
Learn More & RSVPMovement Highlights: Team SD
Fiesta + Roxy + Tocayo
Team SD collaborates with Roxy Team Rider Kassia Meador, and Cuban-born illustrator Juan Marante (aka “Tocayo”)
Learn More & DiscussMovement Highlights: Team Los Angeles
Live stream interview with Tara Pruitt Actress Model of “La Lucid”
She will also be asking you to check out our film where she plays the dream girl.
Learn More & RSVPMovement Highlights: Team Orlando
The Great Fiesta Movie Premiere
For Mission 4 we partnered with a local film director to make a short film inspired by the 2011 Ford Fiesta
Learn More & RSVPMovement Highlights: Team Boston
Free Rock Concert: “Aloud” & “Mild Revolution”
Local YouTube celebrities are holding a free concert May 3rd at Chruch in Allston. Monday, May 3rd at 7:30pm - local groups “Aloud”, and “Mild Revolution” will be playing a 3-hour show - free of charge… with an open bar too! Internet big-shots Jory Caron and Jonathan Paula have teamed up with the Ford Fiesta Movement to help promote these local bands, and Ford’s newest car, the 2011 Fiesta. Make sure to “RSVP” for the event for a chance to win $200 cash! “Aloud” & “Mild Revolution”, playing a free show - this Monday, May 3rd at Church in Allston… be there!
Learn More & RSVPMovement Highlights: Team SF
Mission #4: The Traffic Gods (short film)
After 2 days of filming, 2 weeks of editing, our 5 min short film is finished!
Learn More & DiscussMovement Highlights: Team ATL
Team ATL’s presents Ford Fiesta FIESTA/ Fiesta de Cinco
The Garner Circle PR and the Ford Fiesta Movement unite for a definitive Cinco de Mayo celebration focused on rendering “the experience”. At this Cinco Soiree, the concept of a caliente style, luxury celebration and sophisticated fun will take center stage for an evening of FIESTA fun!
Learn More & RSVPMovement Highlights: Team Houston
Celebrate Design, Support Houston
Mission 3 is a super cool design-oriented mission! We’ve partnered with local designer Molly Rodriguez to create some Fiesta + Houston-inspired designs for ROXY.
Learn More & DiscussMovement Highlights: Team Chitown
The Big Picture mission
Its Finally that Time we have Finished Our Movie “The Big Picture”. We want you to come and join in the Premiere. Did i mention its free? It is. See you on June 8, @ 7:15pm.
Where:Kerasotes ShowPlace ICON
150 West Roosevelt Road
Chicago, IL 60605
Movement Highlights: Team Sea
SOTA Designs ROXY Gear
Ford Fiesta’s Team SOTA is collaborating with Roxy to design some apparel. We have a t-shirt, hat, tote bag scheme that represents the energy and vivacity of Roxy and the calm, cool of Seattle/SOTA…The SeaCal vibe is epitomized in this collection of designer wear for young women around the world.
Learn More & DiscussMovement Highlights: Team Dallas
Free Screening of Spring Fiesta & Get Him to the Greek!
Premiering our short film, Spring Fiesta alongside Get Him to the Greek!
Learn More & RSVPMovement Highlights: Team NYC
Movement Highlights: Team SD
A Field Guide To San Diego // Reception & Party @ Bar Basic
Team San Diego to spend Ford Motor Company’s money for huge party in celebration of community + creativity.
Learn More & RSVPMovement Highlights: Team Dallas
Dallas Mural Launch Party at Arcade Bar (Lakewood Theater)
Join Team Dallas in celebrating the official launch of our Fiesta Movement mural!
Learn More & RSVPMovement Highlights: Team SD
Joel P West & The Tree Ring at the Museum of Contemporary Art San Diego
Joel P West & The Tree Ring @ MCASD
Learn More & RSVPMovement Highlights: Team Chitown
“TAG UR IT”
You wanna know so I’ll tell you. “Tag UR IT” is an explosion of creativity splattered on a wall in the ancient art form of Graffiti. It is only performed by highly trained Samurai artist called Taggers. We have been granted the pleasure of having our 10 top spots in chicago splattered with precision on a mighty wall in our great hometown. So stay tuned for GREATNESS.
Learn More & DiscussMovement Highlights: Team LA
TeamLA I’m on a Tiger Party!
Come celebrate with TeamLA, SamProof and JenFriel
Free Drinks, fun and more!
Learn More & RSVPMovement Highlights: Team NYC
FREE SHOW! Bruar Falls 1 Year Anniversary Party featuring Holiday Shores & more!
Holiday Shores & Friends are playing at The Bruar Falls 1 Year Anniversary Party, hosted by Team NYC!
Learn More & RSVPMovement Highlights: Team LA
Los Angeles - Acoustic Spotlight
Los Angeles is a city of Rock and Roll - but it also has some amazing hidden gems. We’re gathering together some amazing acoustic acts to Rock on the Roxx and take over the internet.
Learn More & DiscussAbout the Movement
For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.
Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.

























