16 Cities
20 Teams
1 Movement
The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).
Fresh Video
Missions
Team John and Aaron’s SubT Fiesta
View MissionCelebrate Design, Support Houston
View MissionTeam Tweets
bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb
jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement
samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.
agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!
oprettyboy1
New Live From Sour Apple starring @MusicGenie http://bit.ly/ckwoK9 #fiestamovement
bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement
JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!
mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
Events
- Movement Stats
- 9593 Agent Checkins
- 3526 Team Followers
- 4064 Agent Tweets
Movement Highlights: Team Denver
Ill Style Heroes Online Event
Team Denver’s third mission had us creating a design for the Roxy Clothing line. So we thought, for our online party, why let you follow Team Denver around for a couple of days and see some of the stuff we get into. Sunday, May 23rd we will kick things off at Hades bar and grill and go through to Monday. RSVP and check out the full event for more details.
Learn More & RSVPMovement Highlights: Team Denver
YNIG’s Film Premier followed by Iron Man 2
Come watch the premier of Team Denver’s short film based on the inspiration of Your Name in Graffiti and featuring the Ford Fiesta. Come for the premier and stay for Iron Man 2. This is a Free Event, but space is limeted so RSVP today!
Learn More & RSVPMovement Highlights: Team Boston
Boston’s Music
In this mission, Ford has tasked our brave heroes Jon and Jory with discovering and promoting some of their favorite local bands from the Boston area!
Learn More & DiscussMovement Highlights: Team NYC
MONDO BIKINI TIME! AKA Keren makes a roxy design
Making a super hawaii design for Roxy apparel!
Learn More & DiscussMovement Highlights: Team Miami
Movement Highlights: Team Chitown
“TAG UR IT”
You wanna know so I’ll tell you. “Tag UR IT” is an explosion of creativity splattered on a wall in the ancient art form of Graffiti. It is only performed by highly trained Samurai artist called Taggers. We have been granted the pleasure of having our 10 top spots in chicago splattered with precision on a mighty wall in our great hometown. So stay tuned for GREATNESS.
Learn More & DiscussMovement Highlights: Team Sea
SOTA Album Listening Party @ Capitol Club
This is our first Fiesta Movement event, its a Listening Party for State Of The Artist’s new album, SeattleCaliFragilisticExtraHellaDopeness…
Learn More & RSVPMovement Highlights: Team Chicago
Team John and Aaron’s SubT Fiesta
Jonny Rumble is headlining Team John and Aaron’s Subterranean Fiesta, playing along with Detholz and Honest Engines.
Learn More & RSVPMovement Highlights: Team Denver
Mission 3: Design A Roxy Kit
Design a limited edition design for the Roxy Clothing line that will be released with the New Ford Fiesta.
Learn More & DiscussMovement Highlights: Team Denver
10 Spots of Denver
We have been tasked with choosing ten places that are unique to Denver and highlight locations that you should check out. Using these ten places we’ll create a map that will be up made into a mural so you know where to go.
Learn More & DiscussMovement Highlights: Team Houston
Battle of the Bands - Houston Edition
We searched high and low for Houston’s best musical talent. And now they will battle it out in a live concert showcase for the crown. The grand prize, an awesome local prize package + if Team Houston wins Mission 2 of the Fiesta Movement, the show of a lifetime on stage at Bonnaroo this summer!
Your RSVPs are important in helping us send a hometown band to Bonnaroo folks + sometime between April 13 - May 3 please send 1 text to 44144 with the word “ROCKSTAR” to cast your vote for Houston to win.
Learn More & RSVPMovement Highlights: Team Brklyn
Concert at Webster Hall
Concert at Webster Hall featuring Mike Del Rio with Sophie Dupin and Charlie Tippie FREE
Learn More & RSVPMovement Highlights: Team Miami
MIA MURAL-Colada anyone?
10 hotspots that make up our MIA and represent Miami’s melting pot culture and talent.
Learn More & DiscussMovement Highlights: Team Phoenix
Mission One - Phoenix’s Hottest Spots
There are a variety of words that people use to describe the Phoenix-metro area, most of which begin with ‘hot’, but for those of us that live here, ‘community’ comes up time and time again. We are creating a mural that will celebrate ten places that we feel are bright spots in this community.
Learn More & DiscussMovement Highlights: Team Miami
Movement Highlights: Team Phoenix
Mission Three - Phoenix Gots Style
We are taking the inspiration we have received from our months with the Fiesta as well as our previous missions to design a series of products for for the clothing company Roxy.
Learn More & DiscussMovement Highlights: Team Houston
Celebrate Design, Support Houston
Mission 3 is a super cool design-oriented mission! We’ve partnered with local designer Molly Rodriguez to create some Fiesta + Houston-inspired designs for ROXY.
Learn More & DiscussMovement Highlights: Team LA
VK Lynne headlines Acoustic Thursday On the Roxx!
An acoustic night with VK Lynne at On The Rox!
Free music
Free Drink
and tons of fun
“VK Lynne is a name to travel and be famous…” ~Eat This Music
Learn More & RSVPMovement Highlights: Team Detroit
SHORT FILM SCREENING
Come see the premiere of our short film, the BLOODING, at the AMC 30 Forum 30 on June 9th!
Learn More & RSVPMovement Highlights: Team Phoenix
Mission Two - The Concert
Three amazing bands. One awesome show. Comes see What Laura Says Thinks and Feels, Black Carl, and Courdek perform live on May 1st at the Rhythm Room.
Learn More & RSVPMovement Highlights: Team Dallas
Rockin’ the Big D!
Team Dallas will throw their first ever concert in support of some rockin’ local bands!
Learn More & DiscussMovement Highlights: Team Dallas
Dallas’ Ten Best Hidden Gems
Our first mission is to highlight the 10 best hidden spots in Dallas! We’re working with some of the best artists in the city to create a mural and end the project with a huge party.
Learn More & Discuss
Movement Highlights: Team Chitown
The DNA of the Chi
This event is going to be CRAZY. NOT to mention very very very FREEEEEEEE!!!!!! So come party with the stars and we do have a couple of secret celebes that will be in the building. You wanna be down then heres what you do.Help us win this mission!:
1) “Check In” on Foursquare, which is a new way to find new places in your city, like this MURAL
2) Text “GoPre” or EPre to 44144 and ‘opt’ to receive text updates or email updates. Don’t worry, “No Spamo”
3) RSVP to our event. It’s going to be a huge party once the mural is finished.
Learn More & RSVP
Movement Highlights: Team Denver
Funkiphino at Tivoli Commons on the Auraria Campus
Team Denver is featuring Funkiphino at the Tivoli Commons on the Auraria Campus. Enjoy some funk, dance and RSVP to win some sweet prizes. The Fiesta will be on display and YNIG will be out painting live art. Take a break from class or come down to the campus for this free event.
Learn More & RSVPMovement Highlights: Team Sea
Ironman 2 and SOTA Film Screening
A free screening of the short film we created with Stephan Gray and PSMOOV on the music—right before Ironman 2 at Pacific Place June 2nd!
Learn More & RSVPAbout the Movement
For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.
Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.

























