16 Cities
20 Teams
1 Movement
The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).
Fresh Video
Missions
Have A Heart: Mighty Writers + Pro Surfer Jennifer Smith = Kick Ass Apparel for Roxy.com
View MissionFiesta + Roxy + Tocayo
View MissionTeam Tweets
bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb
jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement
samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.
agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!
oprettyboy1
New Live From Sour Apple starring @MusicGenie http://bit.ly/ckwoK9 #fiestamovement
bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement
JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!
mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
Events
- Movement Stats
- 9585 Agent Checkins
- 3525 Team Followers
- 4064 Agent Tweets
Movement Highlights: Team Orlando
The Great Fiesta Movie Premiere
For Mission 4 we partnered with a local film director to make a short film inspired by the 2011 Ford Fiesta
Learn More & RSVPMovement Highlights: Team Philly
ULTRA SPECIAL HAVING HEART SUPER CONTEST
HAVING HEART means being determined and focused. It doesn’t mean you always win. It means you DO YOUR THING and enjoy the ride. WIN A MEGA-PRIZE!
Learn More & RSVPMovement Highlights: Team Detroit
DET WALL
We get to pick the top 10 places that we feel YOU need to get to in this bold city of ours.. and then put it on a wall somewhere!
Learn More & DiscussMovement Highlights: Team Boston
A Fiesta Film
Jon & Jory have created a short film highlighting the Ford Fiesta, and their hometown of Boston, MA!
Learn More & DiscussMovement Highlights: Team Detroit
End of Mission One Blowout
To close out the first mission, we’re throwing a sweet party at the Cass Cafe with live music, drinks, food, and more.
Learn More & RSVPMovement Highlights: Team Chicago
Team John and Aaron Preset: the premiere of COUSINS - a film by Mike Finch
The big screen premier of COUSINS - a film by Mike Finch. Written by Mike Finch, Aaron Enequist-Leiker, and John Preskitt.
Learn More & RSVPMovement Highlights: Team Philly
Love It: A short film series about community
A short film series celebrating ten places we want you to love. A mural and a fundraiser presented by The Ford Fiesta Movement: Team Philly
Learn More & RSVPMovement Highlights: Team Houston
ZENFILM presents “Pause” - a short film
For our final mission, we teamed up with local film co. Zenfilm to create a short film titled “Pause” and you’re invited to the premiere June 8th at Edwards Greenway Palace. Plus, it’s followed by a free screening of “Get Him to the Greek.” Details & RSVP by clicking the link below.
Also, please support our team & text “ZENFILM” to 44144. It’ll help us win a Hollywood premiere of our film + we’re “this” close to winning a FREE car for local non-profit Noah’s Kitchen!
Learn More & DiscussMovement Highlights: Team Denver
Funkiphino at Tivoli Commons on the Auraria Campus
Team Denver is featuring Funkiphino at the Tivoli Commons on the Auraria Campus. Enjoy some funk, dance and RSVP to win some sweet prizes. The Fiesta will be on display and YNIG will be out painting live art. Take a break from class or come down to the campus for this free event.
Learn More & RSVPMovement Highlights: Team ATL
Team ATL’s presents Ford Fiesta FIESTA/ Fiesta de Cinco
The Garner Circle PR and the Ford Fiesta Movement unite for a definitive Cinco de Mayo celebration focused on rendering “the experience”. At this Cinco Soiree, the concept of a caliente style, luxury celebration and sophisticated fun will take center stage for an evening of FIESTA fun!
Learn More & RSVPMovement Highlights: Team Denver
Mission 3: Design A Roxy Kit
Design a limited edition design for the Roxy Clothing line that will be released with the New Ford Fiesta.
Learn More & DiscussMovement Highlights: Team Sea
Out For Ink Online Event
This online event is in conjunction with Mission 3, the ROXY x SOTA Gear collaboration, we are showcasing the other local artists we considered along with featured artist Tiffany Ta, this collaboration will be…more permanent.
Learn More & RSVPMovement Highlights: Team Denver
Mission 4: Make a Film
Team denver was given the chance to come up with short film idea to show off the Fiesta. Paired up with famous director Brook Aitkens and crew, a short film was created around the inspiration of the Fiesta and teachings of YNIG.
Learn More & DiscussMovement Highlights: Team Sea
Movement Highlights: Team Los Angeles
Movement Highlights: Team NYC
Movement Highlights: Team Miami
Movement Highlights: Team Phoenix
Theory of Circumstance Premier Alongside Robin Hood
Come and see the premier of our short film “Theory of Circumstance” by Frank Thomas at the Desert Ridge 18 AMC Theater.
Learn More & RSVPMovement Highlights: Team Chicago
Team John and Aaron Present: the premiere of COUSINS - a film by Mike Finch
Team John and Aaron Preset: the premiere of COUSINS - a film by Mike Finch
Learn More & DiscussMovement Highlights: Team Los Angeles
✮ Rockin’ The Elements Fiesta ✮
To Celebrate the unveiling of our Ford Fiesta Mural & the end of Mission #1 - Team Los Angeles is throwing a Rockin’ Ford Fiesta Event!
Learn More & RSVPMovement Highlights: Team Chicago
Gulf Coast BBQ
We have to create a design for a Roxy T-Shirt and put on a killer online event.
Learn More & DiscussMovement Highlights: Team LA
LA Mural Wall
LA is a city filled with Culture and sub culture. We will be gathering several of the cities underground artists to create awareness to 10 special spots we love in a giant wall Mural.
Learn More & DiscussMovement Highlights: Team Miami
Movement Highlights: Team SF
Movement Highlights: Team Chitown
The Big Picture mission
Its Finally that Time we have Finished Our Movie “The Big Picture”. We want you to come and join in the Premiere. Did i mention its free? It is. See you on June 8, @ 7:15pm.
Where:Kerasotes ShowPlace ICON
150 West Roosevelt Road
Chicago, IL 60605
About the Movement
For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.
Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.
























