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Ford Fiesta

16 Cities
20 Teams

1 Movement

The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).

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Live From Sour Apple Season 2 Ep-2 Slim

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Missions

DTW FIESTA DETROIT // ROXY APPAREL

FIESTA DETROIT // ROXY APPAREL

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LAX Los Angeles - Acoustic Spotlight

Los Angeles - Acoustic Spotlight

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Team Tweets

bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb

jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement

samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.

agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!

bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement

JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!

mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

Events

VIVA Houston Party (or shall we call it a “Fiesta!”)
VIVA Houston Party (or shall we call it a “Fiesta!”)
498 people are going!
Learn More & RSVP
Free Rock Concert: “Aloud” & “Mild Revolution”
Free Rock Concert: “Aloud” & “Mild Revolution”
3905 people are going!
Learn More & RSVP
  • Movement Stats
  • 9577 Agent Checkins
  • 3525 Team Followers
  • 4064 Agent Tweets
Fiesta has arrived!
Build and Price It Now
Movement Highlights: Team Detroit
DTW End of Mission One Blowout
End of Mission One Blowout

To close out the first mission, we’re throwing a sweet party at the Cass Cafe with live music, drinks, food, and more.

Learn More & RSVP
Movement Highlights: Team Boston
BOS Roxy’s New Digs
Roxy’s New Digs

Jon & Jory have designed some sweet new apparel for Roxy - and are unveiling their sexy new design concepts in a special live show on Sunday, May 30th.

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Movement Highlights: Team Los Angeles
LAX “La Lucid” Short film premiere Santa Monica theater 7 AMC
“La Lucid” Short film premiere Santa Monica theater 7 AMC

Our short film with the 2011 Ford Fiesta playing for 5 minutes before the movie Iron Man 2 on the big screen. Please read the info below for more details.

Learn More & RSVP
Movement Highlights: Team Los Angeles
LAX Mission #3 Update - Roxy Apparel Design
Mission #3 Update - Roxy Apparel Design

Team Los Angeles designs Apparel for Roxy!

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Movement Highlights: Team Miami
Movement Highlights: Team LA
LAX Los Angeles - Acoustic Spotlight
Los Angeles - Acoustic Spotlight

Los Angeles is a city of Rock and Roll - but it also has some amazing hidden gems. We’re gathering together some amazing acoustic acts to Rock on the Roxx and take over the internet.

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Movement Highlights: Team Houston
HOU World premiere of “Pause” by Zenfilm + free screening of “Get Him to the Greek”
World premiere of “Pause” by Zenfilm + free screening of “Get Him to the Greek”

Join us for the worldwide premiere of “Pause” by Zenfilm, Tuesday, June 8th at Edwards Greenway Palace 24, followed by a free screening of “Get Him to the Greek” featuring Jonah Hill & Russell Brand. RSVP below and your name will be added to our guest list.

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Movement Highlights: Team Sea
SEA SOTA Designs ROXY Gear
SOTA Designs ROXY Gear

Ford Fiesta’s Team SOTA is collaborating with Roxy to design some apparel. We have a t-shirt, hat, tote bag scheme that represents the energy and vivacity of Roxy and the calm, cool of Seattle/SOTA…The SeaCal vibe is epitomized in this collection of designer wear for young women around the world.

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Movement Highlights: Team Los Angeles
LAX Live stream interview with Tara Pruitt Actress Model of “La Lucid”
Live stream interview with Tara Pruitt Actress Model of “La Lucid”

She will also be asking you to check out our film where she plays the dream girl.

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Movement Highlights: Team Chitown
ORD The Big Picture mission
The Big Picture mission

Its Finally that Time we have Finished Our Movie “The Big Picture”. We want you to come and join in the Premiere. Did i mention its free? It is. See you on June 8, @ 7:15pm.
Where:Kerasotes ShowPlace ICON
150 West Roosevelt Road
Chicago, IL 60605

Learn More & Discuss
Movement Highlights: Team SD
Movement Highlights: Team Phoenix
PHX Mission Three - Phoenix Gots Style
Mission Three - Phoenix Gots Style

We are taking the inspiration we have received from our months with the Fiesta as well as our previous missions to design a series of products for for the clothing company Roxy. 

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Movement Highlights: Team Chicago
ORD Team John and Aaron’s SubT Fiesta
Team John and Aaron’s SubT Fiesta

Jonny Rumble is headlining Team John and Aaron’s Subterranean Fiesta, playing along with Detholz and Honest Engines.

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Movement Highlights: Team Miami
MIA Mural Event at Dot FiftyOne Gallery
Mural Event at Dot FiftyOne Gallery

Local art, hot beats, chill setting

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Movement Highlights: Team Philadelphia
PHL The Geek List
The Geek List

It’s simple, really.  The Geek List is a list of 10 places in Philadelphia that every geek should know and love (as curated by Tim and Mikey).
We’re creating a map that visually represents their (approximate) geographic location and then it’ll be painted for all to see as a mural in a prominent area of town. 

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Movement Highlights: Team Chicago
ORD The Silver Room “Spring Shower” - RSVP here>
The Silver Room “Spring Shower” - RSVP here>

This is it. Technically it’s Spring so we’re starting off the season with a shower! As you might have known, Team John & Aaron have completed their mural at 1438 N. Milwaukee and are throwing an “unveiling party” to celebrate. We have teamed up with the folks at The Silver Room to throw the biggest party we’ve ever done…

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Movement Highlights: Team LA
Movement Highlights: Team NYC
Movement Highlights: Team Orlando
MCO Mark and Dan Like This Mural
Mark and Dan Like This Mural

Mark and Dan made a mural and are throwing a party!

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Movement Highlights: Team Detroit
DTW SHORT FILM
SHORT FILM

Mission 4 means we got to make our own short film, featuring our little green buddy.  Come out on June 9th to see the premiere!

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Movement Highlights: Team Denver
DEN Get Funkiphino to Bonoroo
Get Funkiphino to Bonoroo

Team Denver is trying to get Funkiphino, Colorado’s best funk band, to Bonnaroo in Tennessee. So we are throwing a free event at the Tivoli commons on the Auraria Campus.  You have two chances to win an iPad, just RSVP for the event or check in at the event with foursquare.  Click on the Funkiphino event now to RSVP or stay up to day by texting DTOWN to 44144.

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Movement Highlights: Team Los Angeles
LAX “La Lucid” Short film premiere Santa Monica theater 7 AMC
“La Lucid” Short film premiere Santa Monica theater 7 AMC

Our short film with the 2011 Ford Fiesta playing for 5 minutes before the movie Iron Man 2 on the big screen. Please read the info below for more details.

Learn More & Discuss
Movement Highlights: Team Chicago
ORD Team John and Aaron Present: the premiere of COUSINS - a film by Mike Finch
Team John and Aaron Present: the premiere of COUSINS - a film by Mike Finch

Team John and Aaron Preset: the premiere of COUSINS - a film by Mike Finch

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Movement Highlights: Team Chitown
ORD Top Secret
Top Secret

It’s all top Secret RSVP to receive the magic info.

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About the Movement

For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.

Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.

Keep Reading

Participants will be given the use of a Ford Fiesta with gas paid over the program period.
Team members will compete for prizes with varying dollar amounts and all will have an equal chance to win a Ford Fiesta.