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Ford Fiesta

16 Cities
20 Teams

1 Movement

The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).

Fresh Video

Live From Sour Apple Season 2 Ep-2 Slim

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Missions

MCO The Great Fiesta

The Great Fiesta

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SFO Mission #2: THE FRAIL (SF band)

Mission #2: THE FRAIL (SF band)

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Team Tweets

bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb

jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement

samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.

agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!

bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement

JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!

mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

Events

Geekadelphia Mural Launch Party!
Geekadelphia Mural Launch Party!
374 people are going!
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Mission Two - The Concert
Mission Two - The Concert
247 people are going!
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  • Movement Stats
  • 9585 Agent Checkins
  • 3525 Team Followers
  • 4064 Agent Tweets
Fiesta has arrived!
Build and Price It Now
Movement Highlights: Team LA
LAX Fully Loaded Screening
Movement Highlights: Team Phoenix
PHX Mission Two - Phoenix’s Greatest Bands
Mission Two - Phoenix’s Greatest Bands

Phoenix is home to some great bands that are mere inches away from making a big name for themselves nationally!  Mission two will help these bands travel the last few steps.

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Movement Highlights: Team Chitown
ORD Roxy
Roxy

Watch as Team Chi Town does its best to Create Fashion. Pray for us. lol

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Movement Highlights: Team Chitown
ORD “TAG UR IT”
“TAG UR IT”

You wanna know so I’ll tell you. “Tag UR IT” is an explosion of creativity splattered on a wall in the ancient art form of Graffiti. It is only performed by highly trained Samurai artist called Taggers. We have been granted the pleasure of having our 10 top spots in chicago splattered with precision on a mighty wall in our great hometown. So stay tuned for GREATNESS. 

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Movement Highlights: Team Phoenix
PHX Mission Four - Car with Big Ego makes Short Film
Mission Four - Car with Big Ego makes Short Film

For the finale to our Fiesta Movement experience we hooked up with a local film maker to help us bring the Fiesta to the silver screen.

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Movement Highlights: Team Miami
MIA ¡Suénalo! Concert
¡Suénalo! Concert

Details coming soon.

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Movement Highlights: Team Houston
HOU World premiere of “Pause” by Zenfilm + free screening of “Get Him to the Greek”
World premiere of “Pause” by Zenfilm + free screening of “Get Him to the Greek”

Join us for the worldwide premiere of “Pause” by Zenfilm, Tuesday, June 8th at Edwards Greenway Palace 24, followed by a free screening of “Get Him to the Greek” featuring Jonah Hill & Russell Brand. RSVP below and your name will be added to our guest list.

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Movement Highlights: Team Denver
DEN Mission 3: Design A Roxy Kit
Mission 3: Design A Roxy Kit

Design a limited edition design for the Roxy Clothing line that will be released with the New Ford Fiesta. 

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Movement Highlights: Team Miami
MIA LOMBRIES POSTER DESIGN
Movement Highlights: Team NYC
NYC Keren X Roxy
Keren X Roxy

Celebrating Keren’s awesome design for Roxy

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Movement Highlights: Team Boston
BOS $400 Cash Giveaway!
$400 Cash Giveaway!

Jon & Jory made a short film! To celebrate, we’re giving away $400 of Ford’s money!

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Movement Highlights: Team Detroit
DTW End of Mission One Blowout
End of Mission One Blowout

To close out the first mission, we’re throwing a sweet party at the Cass Cafe with live music, drinks, food, and more.

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Movement Highlights: Team Denver
DEN YNIG’s Film Premier followed by Iron Man 2
YNIG’s Film Premier followed by Iron Man 2

Come watch the premier of Team Denver’s short film based on the inspiration of Your Name in Graffiti and featuring the Ford Fiesta. Come for the premier and stay for Iron Man 2.  This is a Free Event, but space is limeted so RSVP today!

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Movement Highlights: Team Dallas
DFW The Surf’s Up for Mission 3!
The Surf’s Up for Mission 3!

For this mission, Team Dallas is working with Roxy and the Fiesta Movement to bring a feeling of the beach to our lovely landlocked Dallas, Texas! The surf’s up at White Rock Lake, in Deep Ellum and at the Dallas Arts District. Plus, we’ll be hanging ten for our mission at awesome places across the city, and where we go is all up to you!

Intrigued? Interested? Check out our event, RSVP and leave us a comment!

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Movement Highlights: Team Orlando
MCO Mission #2: A Lil’ Downtown Mixer
Mission #2: A Lil’ Downtown Mixer

We’re co-hosting a free mixer May 1, 2010 8-11pm at Blank Space* in downtown Orlando. Musical performance by a special guest, free drinks and light snacks.

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Movement Highlights: Team SF
SFO Mission #1: Graffiti Treasure Map
Mission #1: Graffiti Treasure Map

Team SF creates a treasure map of SF’s hidden gems!

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Movement Highlights: Team Detroit
DTW FIESTA DETROIT // ROXY APPAREL
FIESTA DETROIT // ROXY APPAREL

Yo!  We’re partnering with Roxy to make some apparel!!

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Movement Highlights: Team Miami
MIA LOMBRIES FILM - MISSION 4 - WATCH HERE
LOMBRIES FILM - MISSION 4 - WATCH HERE

Lombriz- (noun) Vulgar or common Spanish term for worm.

Gusano- (noun) Proper Spanish term for worm. Also used as a slur against Cubans who fled the island after the communist revolution in 1959.

Lombries- (noun) Colloquial term given to hosts infected with the parasitic, mind-controlling worms in the outbreak of 2011. The term is specific to the Miami region, blending “Lombriz” with the term “Zombies,” even though hosts are not zombies nor undead.

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Movement Highlights: Team Detroit
DTW DET WALL
DET WALL

We get to pick the top 10 places that we feel YOU need to get to in this bold city of ours.. and then put it on a wall somewhere!

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Movement Highlights: Team Philly
PHL ULTRA SPECIAL HAVING HEART SUPER CONTEST
ULTRA SPECIAL HAVING HEART SUPER CONTEST

HAVING HEART means being determined and focused. It doesn’t mean you always win. It means you DO YOUR THING and enjoy the ride. WIN A MEGA-PRIZE!

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Movement Highlights: Team LA
LAX Los Angeles - Acoustic Spotlight
Los Angeles - Acoustic Spotlight

Los Angeles is a city of Rock and Roll - but it also has some amazing hidden gems. We’re gathering together some amazing acoustic acts to Rock on the Roxx and take over the internet.

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Movement Highlights: Team NYC
NYC MONDO BIKINI TIME! AKA Keren makes a roxy design
MONDO BIKINI TIME! AKA Keren makes a roxy design

Making a super hawaii design for Roxy apparel!

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Movement Highlights: Team Brklyn
NYC FiestaNYC Crawl
FiestaNYC Crawl

We are taking you out to our fav places in NYC all day long! TOMORROW!!!

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Movement Highlights: Team SD
SAN This is Charlotte King
This is Charlotte King

Ford asked us to create a short film that depicted the personality of the Fiesta.

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Movement Highlights: Team Houston
HOU H-town Community Map Project
H-town Community Map Project

We partnered with local talent to create an artistic map highlighting 10 places and experiences that are uniquely Houston.

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About the Movement

For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.

Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.

Keep Reading

Participants will be given the use of a Ford Fiesta with gas paid over the program period.
Team members will compete for prizes with varying dollar amounts and all will have an equal chance to win a Ford Fiesta.