16 Cities
20 Teams
1 Movement
The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).
Fresh Video
Team Tweets
bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb
jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement
samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.
agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!
oprettyboy1
New Live From Sour Apple starring @MusicGenie http://bit.ly/ckwoK9 #fiestamovement
bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement
JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!
mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
Events
- Movement Stats
- 9585 Agent Checkins
- 3525 Team Followers
- 4064 Agent Tweets
Movement Highlights: Team Houston
H-town Community Map Project
We partnered with local talent to create an artistic map highlighting 10 places and experiences that are uniquely Houston.
Learn More & DiscussMovement Highlights: Team Houston
VIVA Houston Party (or shall we call it a “Fiesta!”)
Please join us for a launch party at the new Saint Arnold Brewery to celebrate the creation of our VIVA Houston! community mural & meet the 10 featured local businesses on the map! Ole! You must RSVP & be on the list to attend.
Learn More & RSVPMovement Highlights: Team ATL
“X Marks The Spot” - Atlanta Mural Reveal Celebration
Join Jana Hicks and Satchel Jester, Team ATL, as they celebrate the completion and reveal of the “X Marks The Spot” Mural, celebrating ten of their favorite places in the City of Atlanta.
Learn More & RSVPMovement Highlights: Team LA
World premiere of “Fully Loaded” & free screening of “Get Him to the Greek”
Come see the world premiere of ‘Fully Loaded’ &
Stick around for a free screening of ‘Get him to the Greek’
Movement Highlights: Team Miami
Movement Highlights: Team Chicago
Team John and Aaron Present: the premiere of COUSINS - a film by Mike Finch
Team John and Aaron Preset: the premiere of COUSINS - a film by Mike Finch
Learn More & DiscussMovement Highlights: Team Detroit
DET WALL
We get to pick the top 10 places that we feel YOU need to get to in this bold city of ours.. and then put it on a wall somewhere!
Learn More & DiscussMovement Highlights: Team Brklyn
Movement Highlights: Team Boston
A Fiesta Film
Jon & Jory have created a short film highlighting the Ford Fiesta, and their hometown of Boston, MA!
Learn More & DiscussMovement Highlights: Team Houston
We will ROCK you.
We’re on the lookout for Houston’s best musical talent and we’re going to give them a sweet prize package + national recognition. We’re hosting a Battle of the Bands and you are invited to help us find the BEST band in Houston & give them the crown.
Learn More & DiscussMovement Highlights: Team Boston
Boston’s Music
In this mission, Ford has tasked our brave heroes Jon and Jory with discovering and promoting some of their favorite local bands from the Boston area!
Learn More & DiscussMovement Highlights: Team Houston
Battle of the Bands - Houston Edition
We searched high and low for Houston’s best musical talent. And now they will battle it out in a live concert showcase for the crown. The grand prize, an awesome local prize package + if Team Houston wins Mission 2 of the Fiesta Movement, the show of a lifetime on stage at Bonnaroo this summer!
Your RSVPs are important in helping us send a hometown band to Bonnaroo folks + sometime between April 13 - May 3 please send 1 text to 44144 with the word “ROCKSTAR” to cast your vote for Houston to win.
Learn More & RSVPMovement Highlights: Team Denver
Get Funkiphino to Bonoroo
Team Denver is trying to get Funkiphino, Colorado’s best funk band, to Bonnaroo in Tennessee. So we are throwing a free event at the Tivoli commons on the Auraria Campus. You have two chances to win an iPad, just RSVP for the event or check in at the event with foursquare. Click on the Funkiphino event now to RSVP or stay up to day by texting DTOWN to 44144.
Learn More & DiscussMovement Highlights: Team Los Angeles
Live stream interview with Tara Pruitt Actress Model of “La Lucid”
She will also be asking you to check out our film where she plays the dream girl.
Learn More & RSVPMovement Highlights: Team Chicago
Team John and Aaron Preset: the premiere of COUSINS - a film by Mike Finch
The big screen premier of COUSINS - a film by Mike Finch. Written by Mike Finch, Aaron Enequist-Leiker, and John Preskitt.
Learn More & RSVPMovement Highlights: Team Miami
Flash Mission #1- Car Graphics
So originally we were suppose to pick out graphic for the sides of our car, we checked out the stock
Learn More & DiscussMovement Highlights: Team Miami
Movement Highlights: Team Philadelphia
Free Concert @ The Piazza at Schmidt’s
We’re hosting a FREE, ALL-AGES, AWESOME Concert at Northern Liberties’ Piazza at Schmidt’s!
Not only is it FREE, but we’re also giving away an Apple iPad WiFi 16gb for FREE to one of the lucky people that RSVP on THIS PAGE by 11:59pm on Monday, May 3rd.
Movement Highlights: Team Philly
ULTRA SPECIAL HAVING HEART SUPER CONTEST
HAVING HEART means being determined and focused. It doesn’t mean you always win. It means you DO YOUR THING and enjoy the ride. WIN A MEGA-PRIZE!
Learn More & RSVPMovement Highlights: Team Detroit
SHORT FILM
Mission 4 means we got to make our own short film, featuring our little green buddy. Come out on June 9th to see the premiere!
Learn More & DiscussMovement Highlights: Team Philly
Have A Heart: Mighty Writers + Pro Surfer Jennifer Smith = Kick Ass Apparel for Roxy.com
What happens when you pair up a group of elementary school kids from Philadelphia’s Mighty Writers program with Pro Surfer Jennifer Smith?
Learn More & DiscussMovement Highlights: Team Brklyn
Movement Highlights: Team Denver
Fiesta Down Town at Mix Music Lounge
Come down to Mix Music Lounge on April 9th and join Team Denver for our first event. Help us kick it off right by RSVP’ing. We will have some prizes, art and some incredible live music.
Learn More & RSVPMovement Highlights: Team Chitown
Movement Highlights: Team SD
About the Movement
For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.
Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.