16 Cities
20 Teams
1 Movement
The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).
Fresh Video
Missions
10 Spots of Denver
View Mission
We are totally hiring these guys. It’s gonna be seriously rad.
View MissionTeam Tweets
bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb
jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement
samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.
agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!
oprettyboy1
New Live From Sour Apple starring @MusicGenie http://bit.ly/ckwoK9 #fiestamovement
bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement
JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!
mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
Events
Team John and Aaron Preset: the premiere of COUSINS - a film by Mike Finch
134 people are going!
Learn More & RSVP
- Movement Stats
- 9585 Agent Checkins
- 3525 Team Followers
- 4064 Agent Tweets
Movement Highlights: Team Sea
ExtraHellaDope Seattle Spots
We’re giving you the 10 dope spots in our city that you gotta know about to move in our scene! Fresh Coast in here….SOTA.
Learn More & DiscussMovement Highlights: Team Denver
YNIG’s Film Premier followed by Iron Man 2
Come watch the premier of Team Denver’s short film based on the inspiration of Your Name in Graffiti and featuring the Ford Fiesta. Come for the premier and stay for Iron Man 2. This is a Free Event, but space is limeted so RSVP today!
Learn More & RSVPMovement Highlights: Team SD
Fiesta + Roxy + Tocayo
Team SD collaborates with Roxy Team Rider Kassia Meador, and Cuban-born illustrator Juan Marante (aka “Tocayo”)
Learn More & DiscussMovement Highlights: Team Sea
SOTA Designs ROXY Gear
Ford Fiesta’s Team SOTA is collaborating with Roxy to design some apparel. We have a t-shirt, hat, tote bag scheme that represents the energy and vivacity of Roxy and the calm, cool of Seattle/SOTA…The SeaCal vibe is epitomized in this collection of designer wear for young women around the world.
Learn More & DiscussMovement Highlights: Team ATL
“X Marks The Spot” - Atlanta Mural Reveal Celebration
Join Jana Hicks and Satchel Jester, Team ATL, as they celebrate the completion and reveal of the “X Marks The Spot” Mural, celebrating ten of their favorite places in the City of Atlanta.
Learn More & RSVPMovement Highlights: Team Brklyn
Concert at Webster Hall
Concert at Webster Hall featuring Mike Del Rio with Sophie Dupin and Charlie Tippie FREE
Learn More & RSVPMovement Highlights: Team Denver
Mission 3: Design A Roxy Kit
Design a limited edition design for the Roxy Clothing line that will be released with the New Ford Fiesta.
Learn More & DiscussMovement Highlights: Team Chicago
The Silver Room “Spring Shower” - RSVP here>
This is it. Technically it’s Spring so we’re starting off the season with a shower! As you might have known, Team John & Aaron have completed their mural at 1438 N. Milwaukee and are throwing an “unveiling party” to celebrate. We have teamed up with the folks at The Silver Room to throw the biggest party we’ve ever done…
Learn More & RSVPMovement Highlights: Team Orlando
Movement Highlights: Team NYC
Movement Highlights: Team Dallas
Dallas Mural Launch Party at Arcade Bar (Lakewood Theater)
Join Team Dallas in celebrating the official launch of our Fiesta Movement mural!
Learn More & RSVPMovement Highlights: Team Boston
Boston’s Music
In this mission, Ford has tasked our brave heroes Jon and Jory with discovering and promoting some of their favorite local bands from the Boston area!
Learn More & DiscussMovement Highlights: Team SF
Mission #1: Graffiti Treasure Map
Team SF creates a treasure map of SF’s hidden gems!
Learn More & DiscussMovement Highlights: Team Los Angeles
Mission #3 Update - Roxy Apparel Design
Team Los Angeles designs Apparel for Roxy!
Learn More & DiscussMovement Highlights: Team Chicago
Gulf Coast BBQ
We will be streaming a live grilling show, wit ha celebrity chef. During which, we will be giving away an iPad and gift cards to benefit the Audubon Society and Gulf Coast oil cleanup.
Learn More & RSVPMovement Highlights: Team Denver
Mission 4: Make a Film
Team denver was given the chance to come up with short film idea to show off the Fiesta. Paired up with famous director Brook Aitkens and crew, a short film was created around the inspiration of the Fiesta and teachings of YNIG.
Learn More & DiscussMovement Highlights: Team Sea
Iron Man 2 x SOTA Short Film
Catch the premiere of “Monday - Friday,” a short film by director Stephan Grey about five roommates who share the Fiesta! it will be playing before Ironman 2, RSVP for free entry!
Learn More & DiscussMovement Highlights: Team Chitown
Movement Highlights: Team LA
LA Mural Wall
LA is a city filled with Culture and sub culture. We will be gathering several of the cities underground artists to create awareness to 10 special spots we love in a giant wall Mural.
Learn More & DiscussMovement Highlights: Team Brklyn
Movement Highlights: Team Dallas
Indie Rock Dance Party Featuring Ishi, Darktown Strutters & DJ Sober!
Join Team Dallas as they team up with Ishi, Darktown Strutters and DJ Sober for an exclusive show at The Loft!
Learn More & RSVPMovement Highlights: Team Philly
Have A Heart: Mighty Writers + Pro Surfer Jennifer Smith = Kick Ass Apparel for Roxy.com
What happens when you pair up a group of elementary school kids from Philadelphia’s Mighty Writers program with Pro Surfer Jennifer Smith?
Learn More & DiscussMovement Highlights: Team SD
Movement Highlights: Team Houston
H-town Community Map Project
We partnered with local talent to create an artistic map highlighting 10 places and experiences that are uniquely Houston.
Learn More & DiscussMovement Highlights: Team Los Angeles
Live stream interview with Tara Pruitt Actress Model of “La Lucid”
She will also be asking you to check out our film where she plays the dream girl.
Learn More & RSVPAbout the Movement
For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.
Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.