16 Cities
20 Teams
1 Movement
The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).
Fresh Video
Team Tweets
bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb
jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement
samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.
agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!
oprettyboy1
New Live From Sour Apple starring @MusicGenie http://bit.ly/ckwoK9 #fiestamovement
bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement
JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!
mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
Events
- Movement Stats
- 9585 Agent Checkins
- 3525 Team Followers
- 4064 Agent Tweets
Movement Highlights: Team Houston
VIVA Houston Party (or shall we call it a “Fiesta!”)
Please join us for a launch party at the new Saint Arnold Brewery to celebrate the creation of our VIVA Houston! community mural & meet the 10 featured local businesses on the map! Ole! You must RSVP & be on the list to attend.
Learn More & RSVPMovement Highlights: Team Sea
SOTA Designs ROXY Gear
Ford Fiesta’s Team SOTA is collaborating with Roxy to design some apparel. We have a t-shirt, hat, tote bag scheme that represents the energy and vivacity of Roxy and the calm, cool of Seattle/SOTA…The SeaCal vibe is epitomized in this collection of designer wear for young women around the world.
Learn More & DiscussMovement Highlights: Team Boston
Boston’s Music
In this mission, Ford has tasked our brave heroes Jon and Jory with discovering and promoting some of their favorite local bands from the Boston area!
Learn More & DiscussMovement Highlights: Team SF
Mission #2: THE FRAIL (SF band)
Support The Frail, as the band to represent SF at the special show at Mezzanine on 5/7.
Learn More & DiscussMovement Highlights: Team Denver
Fiesta Down Town at Mix Music Lounge
Come down to Mix Music Lounge on April 9th and join Team Denver for our first event. Help us kick it off right by RSVP’ing. We will have some prizes, art and some incredible live music.
Learn More & RSVPMovement Highlights: Team NYC
Movement Highlights: Team SD
Fiesta + Roxy + Tocayo
Team SD collaborates with Roxy Team Rider Kassia Meador, and Cuban-born illustrator Juan Marante (aka “Tocayo”)
Learn More & DiscussMovement Highlights: Team Philly
Come see the movie we made about Zoe Strauss, stay for IRONMAN2!
We made a movie for Mission #4. Come watch it! Then stay to watch IRON MAN 2! *FREE FREE FREE*
Learn More & RSVPMovement Highlights: Team Miami
Movement Highlights: Team ATL
“X Marks The Spot” - Atlanta Mural Reveal Celebration
Join Jana Hicks and Satchel Jester, Team ATL, as they celebrate the completion and reveal of the “X Marks The Spot” Mural, celebrating ten of their favorite places in the City of Atlanta.
Learn More & RSVPMovement Highlights: Team Philadelphia
The Geek List
It’s simple, really. The Geek List is a list of 10 places in Philadelphia that every geek should know and love (as curated by Tim and Mikey).
We’re creating a map that visually represents their (approximate) geographic location and then it’ll be painted for all to see as a mural in a prominent area of town.
Movement Highlights: Team Los Angeles
“La Lucid” Short film premiere Santa Monica theater 7 AMC
Our short film with the 2011 Ford Fiesta playing for 5 minutes before the movie Iron Man 2 on the big screen. Please read the info below for more details.
Learn More & DiscussMovement Highlights: Team Sea
ExtraHellaDope Seattle Spots
We’re giving you the 10 dope spots in our city that you gotta know about to move in our scene! Fresh Coast in here….SOTA.
Learn More & DiscussMovement Highlights: Team Philly
Have A Heart: Mighty Writers + Pro Surfer Jennifer Smith = Kick Ass Apparel for Roxy.com
What happens when you pair up a group of elementary school kids from Philadelphia’s Mighty Writers program with Pro Surfer Jennifer Smith?
Learn More & DiscussMovement Highlights: Team Miami
MIA MURAL-Colada anyone?
10 hotspots that make up our MIA and represent Miami’s melting pot culture and talent.
Learn More & DiscussMovement Highlights: Team LA
Movement Highlights: Team Los Angeles
**UPDATED** 10 AMAZING PLACES IN LOS ANGELES - MUST SEE ***
Choose ten locations in Los Angeles that world should know about. Then create a design for a mural that will be placed in Los Angeles highlighting the locations so people seeing the mural can visit the locations.
Learn More & DiscussMovement Highlights: Team Chicago
Team John and Aaron Preset: the premiere of COUSINS - a film by Mike Finch
The big screen premier of COUSINS - a film by Mike Finch. Written by Mike Finch, Aaron Enequist-Leiker, and John Preskitt.
Learn More & RSVPMovement Highlights: Team Houston
ZENFILM presents “Pause” - a short film
For our final mission, we teamed up with local film co. Zenfilm to create a short film titled “Pause” and you’re invited to the premiere June 8th at Edwards Greenway Palace. Plus, it’s followed by a free screening of “Get Him to the Greek.” Details & RSVP by clicking the link below.
Also, please support our team & text “ZENFILM” to 44144. It’ll help us win a Hollywood premiere of our film + we’re “this” close to winning a FREE car for local non-profit Noah’s Kitchen!
Learn More & DiscussMovement Highlights: Team Orlando
Some of the many places in Orlando Mark and Dan love
We get to choose the 10 must visit places in Orlando and let the world know about them.
Learn More & DiscussMovement Highlights: Team SD
Joel P West & The Tree Ring at the Museum of Contemporary Art San Diego
Joel P West & The Tree Ring @ MCASD
Learn More & RSVPMovement Highlights: Team Boston
A Fiesta Film
Jon & Jory have created a short film highlighting the Ford Fiesta, and their hometown of Boston, MA!
Learn More & DiscussMovement Highlights: Team Denver
Mission 3: Design A Roxy Kit
Design a limited edition design for the Roxy Clothing line that will be released with the New Ford Fiesta.
Learn More & DiscussMovement Highlights: Team Detroit
SHORT FILM SCREENING
Come see the premiere of our short film, the BLOODING, at the AMC 30 Forum 30 on June 9th!
Learn More & RSVPMovement Highlights: Team Boston
$300 Cash And A Live Show!
Jon & Jory have designed some sweet new apparel for Roxy - and are unveiling their sexy new design concepts in a special live show on Sunday, May 30th.
Learn More & RSVPAbout the Movement
For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.
Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.























