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Ford Fiesta

16 Cities
20 Teams

1 Movement

The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).

Fresh Video

Live From Sour Apple Season 2 Ep-2 Slim

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Missions

DEN Mission 3: Design A Roxy Kit

Mission 3: Design A Roxy Kit

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DTW DET WALL

DET WALL

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Team Tweets

bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb

jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement

samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.

agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!

bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement

JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!

mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil

Events

Fiesta Detroit at BLED FEST 2010
Fiesta Detroit at BLED FEST 2010
989 people are going!
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“ALL THAT”  A 90’s DANCE PARTY
“ALL THAT”  A 90’s DANCE PARTY
19 people are going!
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  • Movement Stats
  • 9585 Agent Checkins
  • 3525 Team Followers
  • 4064 Agent Tweets
Fiesta has arrived!
Build and Price It Now
Movement Highlights: Team Miami
MIA MIA MURAL-Colada anyone?
MIA MURAL-Colada anyone?

10 hotspots that make up our MIA and represent Miami’s melting pot culture and talent.

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Movement Highlights: Team Detroit
DTW SHORT FILM
SHORT FILM

Mission 4 means we got to make our own short film, featuring our little green buddy.  Come out on June 9th to see the premiere!

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Movement Highlights: Team Orlando
MCO The Great Fiesta Movie Premiere
The Great Fiesta Movie Premiere

For Mission 4 we partnered with a local film director to make a short film inspired by the 2011 Ford Fiesta

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Movement Highlights: Team Houston
HOU Celebrate Design - Win an Apple iPad
Celebrate Design - Win an Apple iPad

Team Fiesta Houston hearts smart design. Enter here to win a Apple iPad & several other prizes in our weekly drawings!

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Movement Highlights: Team Sea
SEA ExtraHellaDope Seattle Spots
ExtraHellaDope Seattle Spots

We’re giving you the 10 dope spots in our city that you gotta know about to move in our scene! Fresh Coast in here….SOTA.

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Movement Highlights: Team Sea
SEA Local Artist Showcase
Local Artist Showcase

SOTA Album Release Show with local features

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Movement Highlights: Team Houston
HOU ZENFILM presents “Pause” - a short film
ZENFILM presents “Pause” - a short film

For our final mission, we teamed up with local film co. Zenfilm to create a short film titled “Pause” and you’re invited to the premiere June 8th at Edwards Greenway Palace. Plus, it’s followed by a free screening of “Get Him to the Greek.” Details & RSVP by clicking the link below.

Also, please support our team & text “ZENFILM” to 44144. It’ll help us win a Hollywood premiere of our film + we’re “this” close to winning a FREE car for local non-profit Noah’s Kitchen!

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Movement Highlights: Team Boston
BOS A Fiesta Film
A Fiesta Film

Jon & Jory have created a short film highlighting the Ford Fiesta, and their hometown of Boston, MA!

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Movement Highlights: Team Phoenix
PHX Mission Two - Phoenix’s Greatest Bands
Mission Two - Phoenix’s Greatest Bands

Phoenix is home to some great bands that are mere inches away from making a big name for themselves nationally!  Mission two will help these bands travel the last few steps.

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Movement Highlights: Team Denver
DEN 10 Spots of Denver
10 Spots of Denver

We have been tasked with choosing ten places that are unique to Denver and highlight locations that you should check out. Using these ten places we’ll create a map that will be up made into a mural so you know where to go.

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Movement Highlights: Team Houston
HOU Celebrate Design, Support Houston
Celebrate Design, Support Houston

Mission 3 is a super cool design-oriented mission! We’ve partnered with local designer Molly Rodriguez to create some Fiesta + Houston-inspired designs for ROXY.

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Movement Highlights: Team LA
LAX World premiere of “Fully Loaded” & free screening of “Get Him to the Greek”
World premiere of “Fully Loaded” & free screening of “Get Him to the Greek”

Come see the world premiere of ‘Fully Loaded’ &
Stick around for a free screening of ‘Get him to the Greek’

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Movement Highlights: Team LA
Movement Highlights: Team NYC
NYC MacGruber for Free! Also the music video we made for “The Young Friends”
MacGruber for Free! Also the music video we made for “The Young Friends”

Free screening of MacGruber, plus the worldwide premiere of the music video for “South End” by the amazing band “The Young Friends” directed by Team NYC

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Movement Highlights: Team NYC
Movement Highlights: Team ATL
ATL “X Marks The Spot” - Atlanta Mural Reveal Celebration
“X Marks The Spot” - Atlanta Mural Reveal Celebration

Join Jana Hicks and Satchel Jester, Team ATL, as they celebrate the completion and reveal of the “X Marks The Spot” Mural, celebrating ten of their favorite places in the City of Atlanta.

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Movement Highlights: Team Boston
BOS Painting The Town
Painting The Town

Jon & Jory will be selecting their top-10 favorite Boston locations, and highlighting them in an exciting new graffiti mural (designed by AFP co-star Ryan Lewis) to be unveiled at an exciting live party event this April!

 

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Movement Highlights: Team Chicago
ORD Gulf Coast BBQ
Gulf Coast BBQ

We will be streaming a live grilling show, wit ha celebrity chef.  During which, we will be giving away an iPad and gift cards to benefit the Audubon Society and Gulf Coast oil cleanup.

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Movement Highlights: Team Miami
MIA SUENALO POSTER DESIGN
SUENALO POSTER DESIGN

PRINTED BY: ironforgepress.com

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Movement Highlights: Team Chicago
ORD Gulf Coast BBQ
Gulf Coast BBQ

We have to create a design for a Roxy T-Shirt and put on a killer online event.

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Movement Highlights: Team Brklyn
NYC Roxy Mission 3 Update!
Roxy Mission 3 Update!

For Mission 3 FiestaNYC will be teaming up with ROXY and to celebrate we are taking you out!

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Movement Highlights: Team Chicago
ORD Mission #1 - Chicago Top 10 Mural
Mission #1 - Chicago Top 10 Mural

Team John Aaron is gonna scour our collective people and unearth a brilliant muralist to depict 10 spots you gotta check out in Chicago. Keep your eyes open for someone drawing on the side of the building.  It may just be our doing.
Once the mural is finished we are gonna put on a crazy great party to cap off our first mission!

To help us win this mission,
1) “Check In” on Foursquare, which is a new way to find new places in your city, like this MURAL!
2) Text “tagger” to 44144 and ‘opt’ to receive text updates or email updates. Don’t worry, it’s not a spammie thing.
3) RSVP to our event. It’s going to be a huge party once the mural is finished.

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Movement Highlights: Team NYC
Movement Highlights: Team SD
SAN Joel P West & The Tree Ring
Joel P West & The Tree Ring

Team SD taps Joel P West for Mission #2

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Movement Highlights: Team Los Angeles
LAX Live stream interview with Tara Pruitt Actress Model of “La Lucid”
Live stream interview with Tara Pruitt Actress Model of “La Lucid”

She will also be asking you to check out our film where she plays the dream girl.

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About the Movement

For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.

Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.

Keep Reading

Participants will be given the use of a Ford Fiesta with gas paid over the program period.
Team members will compete for prizes with varying dollar amounts and all will have an equal chance to win a Ford Fiesta.