16 Cities
20 Teams
1 Movement
The Ford Fiesta is coming stateside this summer. Until then, our 20 teams of agents are handing over the keys to their cities, working with the best local talent to reimagine the way Fiesta gets advertised. Support a nearby team as they compete against the rest of the country. Winners get their own 2011 Ford Fiesta (and all the glory).
Fresh Video
Missions
Have A Heart: Mighty Writers + Pro Surfer Jennifer Smith = Kick Ass Apparel for Roxy.com
View Mission
Los Angeles - Acoustic Spotlight
View MissionTeam Tweets
bigredtim
I loved the #fiestamovement but this Aussie commercial called "How much Hipster can you pack in a Jazz?" is ridic http://bit.ly/9eGai6 #fb
jenfriel
@TheDerekJohnson AHH really!!?!? how do you like your fiesta?? #fiestamovement
samproof
Yay! #fiestamovement RT @SvenskaSpark: THE FIESTA HAS LANDED. I REPEAT: THE FIESTA HAS LANDED TO-DAY AND IT IS MINE.
agardina
@cbaccus @samdelag we did bring our @fordfiesta to Dallas Cars & Coffee during #fiestamovement. So much fun!
oprettyboy1
New Live From Sour Apple starring @MusicGenie http://bit.ly/ckwoK9 #fiestamovement
bigredtim
Just received word that my @fordfiesta's scheduled to start production today! #imwaytooexcitedforthis #fiestamovement
JonnyPaula
So... I leave for Los Angeles California ( #FiestaMovement prize I won) in five hours. I still have two #JonsWorld videos to edit first tho!
mikeyil
RT @bigredtim: Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
bigredtim
Awesome! Our #fiestamovement tshirt design for Roxy is now available in Roxy retail stores! http://bit.ly/abzCH0 #fb /cc @mikeyil
Events
Indie Rock Dance Party Featuring Ishi, Darktown Strutters & DJ Sober!
6172 people are going!
Learn More & RSVP
- Movement Stats
- 9585 Agent Checkins
- 3525 Team Followers
- 4064 Agent Tweets
Movement Highlights: Team Orlando
TheDailyCity.com Mobile Art Show: Parking Space Takeover Featuring the Ford Fiesta
As a part of Third Thursday we’re taking over a parking space with the Ford Fiesta and creating a park!!!
Learn More & RSVPMovement Highlights: Team Los Angeles
Live stream interview with Tara Pruitt Actress Model of “La Lucid”
She will also be asking you to check out our film where she plays the dream girl.
Learn More & RSVPMovement Highlights: Team Sea
Movement Highlights: Team SF
6/3: Iron Man 2 & Special premiere of Traffic Gods- (our short film)
Come celebrate with us completing our last mission with a special premiere of our short film
Learn More & RSVPMovement Highlights: Team Sea
Movement Highlights: Team Sea
Out For Ink Online Event
This online event is in conjunction with Mission 3, the ROXY x SOTA Gear collaboration, we are showcasing the other local artists we considered along with featured artist Tiffany Ta, this collaboration will be…more permanent.
Learn More & RSVPMovement Highlights: Team SD
Movement Highlights: Team SF
Mission #2: THE FRAIL (SF band)
Support The Frail, as the band to represent SF at the special show at Mezzanine on 5/7.
Learn More & DiscussMovement Highlights: Team Chicago
Team John and Aaron’s SubT Fiesta
Jonny Rumble is headlining Team John and Aaron’s Subterranean Fiesta, playing along with Detholz and Honest Engines.
Learn More & RSVPMovement Highlights: Team SF
VIP tickets to a special performance by The Frail!
Support The Frail to represent San Francisco in the Fiesta Movement’s competition for a spot at Bonnaroo!
Learn More & RSVPMovement Highlights: Team Orlando
TheDailyCity.com Mobile Art Show: Parking Space Takeover Featuring the Ford Fiesta
Downtown Orlando is getting a brand new public park… for two hours. On May 20, 2010, 7-9pm, TheDailyCity.com Mobile Art Show is taking over one parking space adjacent to City Arts Factory in downtown Orlando as part of “Third Thursdays,” and turning it into a parking-space-size park with astro turf, lawn chairs and tables. The event is free and the public is welcome to have a seat, chat and take pictures and hav a mini downtown respite in the tiny park.
Learn More & DiscussMovement Highlights: Team Phoenix
Mission 1 Party!
To celebrate the success of our first Fiesta Movement mission as well as the growth of Phoenix and its people as a whole, we are going to be hosting a raucous party at one of the ten locations from our Phoenix Hot Spots mural.
Learn More & RSVPMovement Highlights: Team Houston
World premiere of “Pause” by Zenfilm + free screening of “Get Him to the Greek”
Join us for the worldwide premiere of “Pause” by Zenfilm, Tuesday, June 8th at Edwards Greenway Palace 24, followed by a free screening of “Get Him to the Greek” featuring Jonah Hill & Russell Brand. RSVP below and your name will be added to our guest list.
Learn More & RSVPMovement Highlights: Team Denver
Mission 3: Design A Roxy Kit
Design a limited edition design for the Roxy Clothing line that will be released with the New Ford Fiesta.
Learn More & DiscussMovement Highlights: Team SF
Movement Highlights: Team Dallas
Indie Rock Dance Party Featuring Ishi, Darktown Strutters & DJ Sober!
Join Team Dallas as they team up with Ishi, Darktown Strutters and DJ Sober for an exclusive show at The Loft!
Learn More & RSVPMovement Highlights: Team Detroit
FREE SHOW at the CROFOOT
For the second mission, we’re setting up a FREE show with some amazing artists at The Crofoot Ballroom in Pontiac, Michigan.
Learn More & DiscussMovement Highlights: Team Philly
Free All Ages Show: Sharon Van Etten, Twin Sister & Reading Rainbow
Weathervane Music and Team Philly team up for an All Ages Show at AKA Records. First 100 RSVPs get a $10 AKA Records Gift certificate.
Learn More & DiscussMovement Highlights: Team Los Angeles
Mission #3 Update - Roxy Apparel Design
Team Los Angeles designs Apparel for Roxy!
Learn More & DiscussMovement Highlights: Team ATL
Painting the Town!
Team ATL will “Paint the Town” by illustrating and featuring a colorful and interactive map of our ten favorite places throughout the city.
Learn More & DiscussMovement Highlights: Team Los Angeles
“La Lucid” Short film premiere Santa Monica theater 7 AMC
Our short film with the 2011 Ford Fiesta playing for 5 minutes before the movie Iron Man 2 on the big screen. Please read the info below for more details.
Learn More & RSVPMovement Highlights: Team Phoenix
Mission One - Phoenix’s Hottest Spots
There are a variety of words that people use to describe the Phoenix-metro area, most of which begin with ‘hot’, but for those of us that live here, ‘community’ comes up time and time again. We are creating a mural that will celebrate ten places that we feel are bright spots in this community.
Learn More & DiscussMovement Highlights: Team Chicago
Team John and Aaron’s SubT Fiesta
We are organizing a concert featuring some great Chicago music at a great Chicago venue. Check out the details in our events.
Learn More & DiscussMovement Highlights: Team Phoenix
Mission Two - Phoenix’s Greatest Bands
Phoenix is home to some great bands that are mere inches away from making a big name for themselves nationally! Mission two will help these bands travel the last few steps.
Learn More & DiscussMovement Highlights: Team SD
A Field Guide To San Diego // Reception & Party @ Bar Basic
Team San Diego to spend Ford Motor Company’s money for huge party in celebration of community + creativity.
Learn More & RSVPAbout the Movement
For the next chapter of the Fiesta Movement – and in anticipation of Fiesta arriving in the U.S. – we’re letting its fans take a crack at the advertising. They’ll use their creativity to promote the new 2011 Fiesta. And you get to be the judge.
Agents who participate will get to use a Ford Fiesta over the program period. We’ll pay for the gas. Team members will compete for prizes (of varying dollar amounts) and will have an equal chance to win a Ford Fiesta.